Purchaser Business Group on Health (PBGH)

Vice President, Communications and Marketing

Purchaser Business Group on Health (PBGH)

full-time

Posted on:

Origin:  • 🇺🇸 United States

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Salary

💰 $215,000 - $260,000 per year

Job Level

Lead

About the role

  • Develop and lead the overall vision for communications and marketing, while personally executing high-impact projects and deliverables.
  • Translate organizational priorities into actionable initiatives, partnering with senior leadership and program teams to strategically plan initiatives while personally delivering key outputs.
  • Serve as a strategic advisor to the CEO and leadership, ensuring communication efforts advance organizational priorities and strategic goals.
  • Create and deliver executive-level stakeholder engagement strategies including external (member, customers, funders, general public ) facing communications and organizational marketing materials to elevate PBGH’s presence and platform.
  • Shape and elevate PBGH’s brand identity and voice across all platforms including media stories, op-eds, website development, and social media engagement.
  • Develop and execute on national health policy advocacy initiatives in collaboration with PBGH leadership, policy experts, funders, and members.
  • Leverage external partnerships and supervise work from communication consultants, media, and design professionals.
  • Manage and represent PBGH externally at member events, board meetings, industry events, and conferences.
  • Lead internal communications, ensuring clarity, alignment, awareness and commitment to PBGH’s mission, goals and outcomes.
  • Produce compelling communications for fundraising, supporting PBGH leaders with writing grant and funding proposals.
  • Model servant leadership of PBGH values in everyday interaction with staff, customers, members, and stakeholders.
  • Manages and achieves department budget and key metrics.
  • Demonstrate executive leadership while remaining hands-on, embodying both strategic foresight and day-to-day delivery.

Requirements

  • Bachelor’s degree or 15-20+ years’ experience in communication, marketing, or related discipline in the health care industry required.
  • Experience working with employers/healthcare purchasers or employer coalitions in the healthcare industry strongly preferred.
  • Deep expertise in strategic communication marketing, public relations, and brand management with proven ability to translate organizational goals into compelling narratives and measurable outcomes.
  • Exceptional writing, copy editing, and storytelling skills across multiple mediums (digital, print, video, audio and social) with ability to tailor content to support the organization’s needs across various audiences.
  • Demonstrated success in thought leadership development and executive partnership.
  • Strong executive presence and ability to serve as an organizational spokesperson with credibility and influence.
  • High-degree of emotional intelligence, adaptability and influence.
  • Skilled in stakeholder engagement and relationship management, including working with executives, funders, and the Board and inspiring confidence and collaboration across teams.
  • Demonstrated outstanding interpersonal, written, verbal, oral and listening communication skills.
  • Experience serving as a trusted advisor to CEOs, Boards, and senior leadership.
  • Demonstrated critical thinking capability with people at all levels of an organization.
  • Strong, collaborative problem-solving skills with ability to see the big picture as well as the granular steps to execute effectively.
  • Motivated, self-starter, proactive with a strong work ethic and ability to work and deliver work products in a fast-paced environment.
  • Prior success in roles requiring both strategic vision and hands-on execution
  • Experience with media relations, advocacy communication, and public positioning at the national level strongly preferred.
  • Proficient with Microsoft Office applications including Word, Excel and PowerPoint, Salesforce, social media, and project management software.
  • Ability to travel occasionally.