Hearst Health

Senior Manager, Marketing and Account Strategy

Hearst Health

full-time

Posted on:

Origin:  • 🇺🇸 United States • New York

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Salary

💰 $88,000 - $101,000 per year

Job Level

Senior

About the role

  • Act as marketing quarterback guiding cross-disciplinary teams to build revenue-driving programs for beauty clients.
  • Coordinate efforts between branded content editors, pricing teams, audience and insight experts to produce aligned proposals.
  • Conceptualize and develop partner-specific marketing platforms including digital/print/social custom content and native executions.
  • Communicate marketing concepts through written proposals, presentations, and sell-sheets; prepare hand-off materials for post-sale teams.
  • Work with client/category data, insights, and research; ensure marketing meets brand standards and high-quality execution.
  • Develop understanding of client trends, competitive positioning and industry best practices.

Requirements

  • Experience in the beauty category, as well as the strategic aspects of branding and communications.
  • Proven experience delivering integrated programs within a fast-paced, environment.
  • Analytic, problem-solving, resourceful and strategic thinking skills.
  • Experience in developing compelling integrated marketing programs; strong copywriting skills.
  • Comfortable working in a fast-changing environment and juggling multiple priorities, and ability to operate in a team culture.
  • Strong written and verbal communication skills.
  • Positive, “can-do” attitude.
  • Tenacity, passion and drive for results.
  • Proficiency in Microsoft Office and Keynote.
  • BA or BS, 2-3 years of related marketing experience.