Pomelo

Ecommerce

• Build dynamic financial models that connect revenue drivers, margin levers, and cash flow needs across all channels
• Update weekly and monthly reporting across sales, margin, and cash flow performance
• Track and summarize key KPIs that measure how efficiently we’re scaling
• Help maintain a rolling 13-week cash flow forecast with full visibility into inflows and outflows
• Assist in monitoring inventory, payables, and receivables to improve cash flow
• Support cost optimization, pricing strategy, and capital allocation initiatives as the business scales
• Collaborate with Sales, Marketing, and Operations to develop financial models for new product launches, pricing, and promotions

Senior Finance Analyst, CPG/E-Commerce

• Build and maintain financial models (P&L, cash flow, unit economics, and cohort analysis) to support business decisions
• Analyze sales, marketing, and customer data to identify growth drivers, churn risks, and cost-saving opportunities
• Conduct deep dives into metrics like acquisition costs (CAC), lifetime value (LTV), and contribution margin by sales channel and SKU
• Evaluate new product launches and go-to-market strategies from a financial and data-driven perspective
• Develop dashboards and KPIs to monitor product, channel, and customer-level profitability
• Conduct variance analysis against budget, forecast, and actual performance
• Support monthly/quarterly reporting for leadership and investors
• Present data and findings to company leadership in a clear and concise manner
• Collaborate with internal teams to create SOPs and improve existing processes
• Perform ad hoc administrative, business operations, and special projects tasks as needed

Financial/Data Analyst, E-Commerce

Customer Support

• Respond to customer questions via email and chat with empathy and accuracy
• Troubleshoot order issues and escalate when needed
• Keep customer communication friendly, human, and helpful
• Set up, schedule, and monitor email and SMS campaigns using Klaviyo and Postscript
• QA campaigns to ensure links, images, and copy are accurate
• Track campaign performance metrics and share insights for improvement
• Execute influencer outreach using provided scripts and sequences
• Manage follow-ups and track outcomes in an organized system
• Help build relationships to grow brand awareness and credibility
• Wear multiple hats initially with opportunity to specialize as volumes grow

Customer Support Associate, Email/SMS and Influencer Outreach

Performance Marketing

• Manage and optimize paid media campaigns for a leading e-commerce food brand based in the US.
• Own paid acquisition performance across Google Ads + Meta Ads, with accountability for CAC and ROAS.
• Launch, optimize, and scale paid campaigns (Search, Shopping, Display, YouTube, Meta Ads Manager).
• Partner with content and website teams to create and test landing pages and ads weekly.
• Monitor performance daily and make data-driven recommendations using Looker, GA4, and Meta Ads Manager.

Pomelo

Senior Finance Analyst, CPG/E-Commerce

Financial/Data Analyst, E-Commerce

Customer Support Associate, Email/SMS and Influencer Outreach

Paid Media Growth Specialist

Financial/Data Analyst - E-Commerce Brand