Engineering Manager
Yoco
Vice President of Marketing
PNC
full-time
Posted on:
Origin: • 🇺🇸 United States • Florida, Pennsylvania
Visit company websiteJob Level
Lead
About the role
- Manages and leads the team who is responsible for the development and execution of integrated, multi-channel strategic marketing plans for one or more products/initiatives/channels
- Provides strong focus to acquire, grow, and retain customers in support of the product life cycle and line of business goals and objectives
- Makes determinations and gains alignment on business and marketing objectives, product and business value propositions and market segments by analyzing competitive intelligence and consumer and business insights to drive growth strategies
- Leverages thought leadership to build consensus among partners and lead effective team
- Ensures team adapts and optimizes to changing business environment
- Enables the team to translate desired business outcomes into marketing strategy and executes marketing programs/initiatives that may include advertising, sales content and internal communications
- Coordinates and influences complex multi-functional program teams
- Ensures data collected is synthesized and leveraged effectively to provide appropriate business intelligence
- Influences the budget while ensuring all operating activities are optimized and delivered within the established budget framework; establishes the budget and applies policies and practices for planning and administering a budget
- Manages activities including coordination with legal, compliance, finance, risk and other key partners
- Responsible for performance management, continuous coaching and development of employees to ensure that they can achieve business results and adapt to evolving business marketing strategies and financial industry changes
Requirements
- Advertising
- Competitive Advantages
- Content Marketing
- Customer Solutions
- Digital Marketing
- Marketing Programs
- Marketing Strategies
- Negotiation
- Results-Oriented
- Business Acumen
- Business Data Analysis
- Collaborating
- Decision Making and Critical Thinking
- Effective Communications
- Effectiveness Measurement
- Marketing Function
- Matrix Management
- Problem Solving
- Roles at this level typically require a university / college degree
- 5+ years of industry-relevant experience
- At least 3 years of prior management experience
- In lieu of a degree, a comparable combination of education, job specific certification(s), and experience (including military service) may be considered
- Bachelors
- No Required Certification(s)
- No Required License(s)
- PNC will not provide sponsorship for employment visas or participate in STEM OPT for this position
- This position is subject to the requirements of Section 19 of the Federal Deposit Insurance Act (FDIA) and, for any registered role, the Secure and Fair Enforcement for Mortgage Licensing Act of 2008 (SAFE Act) and/or the Financial Industry Regulatory Authority (FINRA), which prohibit the hiring of individuals with certain criminal history.
