Industry Marketing Manager, Defense and Intelligence
Planet
Cloud
Industry Marketing Manager, Defense and Intelligence
Planet
full-time
Posted on:
Origin: • 🇺🇸 United States • California, District of Columbia
Visit company websiteSalary
💰 $128,400 - $160,500 per year
Job Level
Mid-LevelSenior
Tech Stack
Cloud
About the role
- Grow the market for our unique AI-powered solutions that detect threats across globally dispersed military, commercial sites, and open water
- Support new GTM initiatives (product launches, solution development, partnerships); assess gaps and identify opportunities for market expansion
- Ensure we bring compelling positioning and messaging to military and defense audiences
- Produce and maintain a portfolio of industry specific marketing assets and sales enablement tools (presentations, data sheets, demos, battlecards, etc.)
- Partner with sales to strategize on account-specific marketing programs and content to support pipeline growth and expansion
- Work closely with broader marketing teams (growth, regional, customer, creative, and communications) to execute industry and account-based marketing campaigns
- Host customer-facing webinars
- Collaborate with technical teams to create interactive demos and narratives that showcase product value to be used for trade shows, industry events, and sales outreach
- Work with Partner Sales and Marketing to support co-marketing efforts with strategic partners
Requirements
- Bachelor of Arts or Science Degree
- 6+ years of product, solutions or industry marketing
- Experience working within the military or defense sector
- Track record positioning and marketing B2G/enterprise products
- Exceptional listening and influence skills
- Excellent writing, communication, and presentation skills
- Creative and analytical thinking skills; ability to synthesize information
- Excellent attention to detail
- Experience partnering with product, sales, and executive stakeholders and communicating across leadership
- Excellent organizational skills, self-starter with ability to collaborate across departments
- Experience working with international sales teams (desirable)
- Active, current, or previously held security clearance (desirable)
