PayPal

Senior Specialist, Performance Marketing

PayPal

full-time

Posted on:

Origin:  • 🇺🇸 United States • Illinois

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Salary

💰 $84,500 - $140,250 per year

Job Level

Senior

About the role

  • Liaise with media agencies on launch plans, optimization roadmaps, and budget alignment
  • Work with creative teams to define roadmaps, review proposals, and ensure seamless execution
  • Activate co-branding campaigns, product launches, and report results to leadership
  • Drive churn experimentation strategy, including ideation, testing, and customer experience evaluation
  • Write experiment briefs, testing plans, and coordinate end-to-end implementation
  • Monitor experiments post-launch, identify insights, and optimize in-flight results
  • Manage budget reporting, including agency costs and incentive payouts, for all campaigns

Requirements

  • Minimum of 5 years of relevant work experience
  • Bachelor's degree or equivalent experience
  • Experience liaising with media agencies
  • Experience with campaign optimization and budget management
  • Experience with experimentation strategy, writing experiment briefs, testing plans
  • Ability to coordinate end-to-end implementation of experiments
  • Experience managing budget reporting, including agency costs and incentive payouts
  • Ability to work in a hybrid model (3 days in-office, 2 remote)
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