Passion.io

Performance Marketing

• B2C paid performance end to end: ads, angles, creative, funnel. You make the ads, you don't just brief them.
• Relaunching our proven webinar and VSL funnel in a 2026, AI-powered, education-first form.
• Finding and scaling the right paid channels (Meta first) into high-converting, net-positive funnels.
• Building AI and agentic workflows that produce more creative, faster, with less.
• Working alongside our VP Sales, video editor, and CRM manager.

B2C Performance Marketer – AI-first

Product Marketing

• B2B and SMB go-to-market end to end: who we target, how we reach them, how we win.
• Getting the right people in the room through outbound, partnerships, and an education-led motion (EO and YPO, workshops, stages). Matt closes. The gap is access, not closing.
• ﻿Matt's platform: his personal brand and speaker placement, building "How to AI for business owners".
• Positioning and ICP messaging that make YouAI the obvious choice.
• The whole GTM built as AI and agentic systems, not manual labour.

B2B GTM, Growth Marketer

Technical Customer Success

• Manage a portfolio of ±45 creators who need deeper technical partnership -primarily US-based (so yes, EST/PST is part of your rhythm).
• Troubleshooting complex platform configurations
• Reviewing integrations and automation logic
• Advising on backend setup to support scale
• Diagnosing root causes behind feature friction
• Guiding creators through technical implementation decisions
• Partnering with Product on advanced use cases
• Translating technical possibilities into clear action
• Escalating technical blockers with structured documentation
• Ensuring adoption of SDK updates or platform changes
• Run technical launch-readiness reviews
• Review crash logs and performance signals
• Identifying recurring friction patterns across portfolios
• Escalating true platform issues with clarity and context
• Validate new feature releases before wider rollout
• Monitor compliance updates from Apple & Google
• Documenting technical best practices
• Improving implementation playbooks
• Supporting expansion conversations with technical credibility
• Partnering cross-functionally with Product & Engineering to strengthen platform reliability

Technical Customer Success Manager – Creator Economy

• You’ll manage a portfolio of ±45 creators who need deeper technical partnership -primarily US-based (so yes, EST/PST is part of your rhythm).
• Troubleshooting complex platform configurations
• Reviewing integrations and automation logic
• Advising on backend setup to support scale
• Diagnosing root causes behind feature friction
• Guiding creators through technical implementation decisions
• Partnering with Product on advanced use cases
• Translating technical possibilities into clear action
• Escalating technical blockers with structured documentation
• Ensuring adoption of SDK updates or platform changes
• Run technical launch-readiness reviews
• Review crash logs and performance signals
• Identifying recurring friction patterns across portfolios
• Escalating true platform issues with clarity and context
• Validate new feature releases before wider rollout
• Monitor compliance updates from Apple & Google
• Documenting technical best practices
• Improving implementation playbooks
• Supporting expansion conversations with technical credibility
• Partnering cross-functionally with Product & Engineering to strengthen platform reliability

Technical Customer Success Manager – Creator Economy, Global Remote

Customer Success Manager

• You’ll manage ±45 premium creators - primarily US-based (so yes, EST/PST is part of your rhythm).
• Guiding a creator through refining their offer and pricing
• Reviewing funnel strategy before a launch
• Spotting early churn signals in your portfolio
• Documenting progress and revenue milestones
• Jumping on a momentum call where you challenge thinking (with care and clarity)
• Ensuring creators are leveraging new product features
• Running structured business review sessions
• Executing and refining lifecycle playbooks
• Monitoring NRR, engagement signals, and health scores
• Identifying upsell opportunities naturally through strategy
• Sharing creator feedback with Product & Marketing
• Collaborating cross-functionally on retention OKRs

Creator Success Manager – Business & Monetisation

• Own a portfolio of high-potential creators - be their go-to partner as they launch and grow their mobile apps
• Design onboarding flows that turn early excitement into real traction (and revenue!)
• Track creator health using NRR, engagement metrics, and behavior signals - and act fast when things shift
• Get ahead of churn by proactively spotting friction and guiding creators through roadblocks
• Collaborate with Product and Marketing to bring the voice of the customer into everything we build
• Optimize lifecycle playbooks and test ways to improve customer success KPIs (NPS, LTV, renewals)

B2C Performance Marketer – AI-first

B2B GTM, Growth Marketer

Technical Customer Success Manager – Creator Economy

Technical Customer Success Manager – Creator Economy, Global Remote

Creator Success Manager – Business & Monetisation

Customer Success Manager – Global Remote, SaaS