PadSplit

Analyst

• Own Segment CDP governance: Maintain and evolve the event taxonomy across web, mobile, and server-side sources. Own cross domain and cross identity mapping. Audit data quality, resolve identity resolution issues, and ensure every marketing tool downstream receives clean, reliable data.
• Own Rockerbox attribution: Serve as the day-to-day owner of our multi-touch attribution platform. Diagnose channel-level performance, investigate attribution anomalies (including consent tool impacts), and build the feedback loops that inform paid media spend decisions.
• Build and maintain marketing measurement infrastructure: Develop and document the measurement layer for all Member and Host Growth experiments — owning success metrics integrity, building pre/post cohorts, and ensuring statistical validity before results are acted upon acting as a consultative partner to marketing.
• Support lifecycle automation analytics: Partner with our Marketing Automation team (Iterable) to ensure behavioral triggers, segmentation logic, and campaign performance data are accurate and actionable. Audit automation flows for data integrity.
• Build AI-augmented marketing analytics workflows: Identify repetitive analysis tasks — weekly reporting, anomaly detection, data quality checks — and replace them with AI-powered pipelines. You will be expected to actively prototype and ship AI workflows, not just evaluate them.
• Partner across data, product, and paid media: Collaborate with our Data team (Snowflake warehouse), Performance Marketing (Rockerbox, AppsFlyer, Google/Meta), and Product (Segment instrumentation on new features) to ensure the measurement layer scales as the business does.
• Build and maintain marketing dashboards: Own the marketing measurement layer in Hex and other BI tools. Create dashboards that give the team a single source of truth on CAC, conversion velocity, funnel efficiency, and channel-level attribution.
• Diagnose attribution and data quality issues: When a metric looks wrong, you investigate and resolve it — not escalate it. You own the answer.

MarTech Analyst – LATAM

Product Manager

• Own Mobile Roadmap: Manage the product backlog, define priorities, write user stories, and ensure engineering teams have clear requirements and acceptance criteria.
• Drive Product Delivery: Partner closely with engineering and design to scope, plan, test, and launch high-impact product initiatives across mobile and web experiences.
• Cross-Functional Collaboration: Work closely with operations, support, analytics, marketing, and business stakeholders to ensure product initiatives align with company goals and user needs.
• Prioritize with Data: Use analytics, experimentation, customer feedback, and operational insights to prioritize features and improvements that drive measurable impact.
• Champion the User: Advocate for both members and hosts by identifying friction points, validating assumptions, and improving the overall user experience.
• Lead Agile Processes: Facilitate sprint planning, backlog grooming, standups, and retrospectives while maintaining strong alignment across cross-functional teams.
• Measure and Optimize: Monitor KPIs related to engagement, retention, activation, conversion, operational efficiency, and product performance to continuously improve outcomes.
• Experiment and Iterate: Support and execute product experiments, A/B tests, and iterative improvements that help validate ideas and accelerate learning.
• Improve Operational Efficiency: Identify opportunities to streamline workflows, reduce friction, and improve scalability across internal and external product experiences.

Senior Mobile Product Owner

Account Executive

• Identify and qualify new prospects from a mix of inbound (80%) and outbound (20%) leads.
• Execute high-volume cold calling, emailing, and social selling to meet monthly KPIs.
• Deliver tailored pitches that demonstrate the superior financial and social impact of PadSplit.
• Host group presentations for real estate investors to showcase PadSplit’s value proposition.
• Maintain accurate deal flow in Salesforce and SalesLoft, ensuring timely follow-ups.
• Work closely with Sales Ops, Marketing, and Customer Success to create a seamless partner experience.
• Share customer insights to help refine our sales strategy and influence product development.
• Consistently meet or exceed monthly and quarterly sales targets.

• Research and identify potential property owners who might be interested in becoming PadSplit Hosts and qualify them based on suitability.
• Execute outreach strategies, including cold calling, emailing, and networking, to connect with traditional property owners.
• Engage property owners in initial conversations to understand their needs, goals, and potential barriers to joining PadSplit.
• Clearly articulate the benefits of PadSplit's model, such as increased revenue potential, simplified management, and societal impact.
• Develop trust-based relationships with property owners, acting as a trusted advisor to address concerns and highlight opportunities.
• Customize hosting solutions based on the unique circumstances of property owners, including financial modeling, property suitability, and compliance requirements.
• Guide property owners through the decision-making process, negotiate terms, and finalize agreements for onboarding as PadSplit Hosts.
• Coordinate with internal teams to ensure smooth onboarding for new Hosts, providing accurate property details and expectations.
• Maintain detailed records in CRM systems, tracking outreach activities, conversion rates, and other key performance indicators.
• Monitor the real estate market, competitive landscape, and legislative changes to refine outreach and value propositions effectively.
• Organize webinars or in-person sessions to educate property owners on PadSplit’s benefits and address common misconceptions.

• Prospect and Qualify Leads: Research and identify potential property owners who might be interested in becoming PadSplit Hosts and qualify them based on suitability.
• Conduct Outreach: Execute outreach strategies, including cold calling, emailing, and networking, to connect with traditional property owners.
• Host Discovery Calls and Meetings: Engage property owners in initial conversations to understand their needs, goals, and potential barriers to joining PadSplit.
• Deliver Value Propositions: Clearly articulate the benefits of PadSplit's model, such as increased revenue potential, simplified management, and societal impact.
• Build and Nurture Relationships: Develop trust-based relationships with property owners, acting as a trusted advisor to address concerns and highlight opportunities.
• Tailor Solutions: Customize hosting solutions based on the unique circumstances of property owners, including financial modeling, property suitability, and compliance requirements.
• Close Deals: Guide property owners through the decision-making process, negotiate terms, and finalize agreements for onboarding as PadSplit Hosts.
• Collaborate with Onboarding Teams: Coordinate with internal teams to ensure smooth onboarding for new Hosts, providing accurate property details and expectations.
• Track and Report Metrics: Maintain detailed records in CRM systems, tracking outreach activities, conversion rates, and other key performance indicators.
• Stay Updated on Market Trends: Monitor the real estate market, competitive landscape, and legislative changes to refine outreach and value propositions effectively.
• Host Educational Sessions: Organize webinars or in-person sessions to educate property owners on PadSplit’s benefits and address common misconceptions.

General Counsel

• Track and analyze laws impacting the platform (FCRA, TCPA, Fair Housing, consumer protection, FTC/marketing, data privacy)
• Identify risks and deliver clear, decision-ready guidance
• Partner with Product, Marketing, and Operations to support real-time decision-making
• Translate legal requirements into practical, actionable recommendations
• Support and improve compliance frameworks, policies, and procedures
• Handle day-to-day legal questions (host matters, customer experience escalations, general business issues)

MarTech Analyst – LATAM

Senior Mobile Product Owner

Account Executive

Account Executive

Account Executive

Regulatory & Product Counsel