Creative Director

PadSplit

Creative Director driving strategic creative vision at PadSplit, enhancing brand and marketing efforts in affordable housing. Leading the creative team to achieve measurable results through innovative storytelling and modern tools.

Posted 6/30/2026full-timeRemote • 🇺🇸 United StatesLead💰 $150,000 - $200,000 per yearWebsite

About the role

Key responsibilities & impact

Lead Creative Vision: Set and evolve PadSplit's creative direction across every customer touchpoint while ensuring a consistent, trusted brand experience.
Coach The Team: Lead, mentor, and develop designers, contractors, and agency partners while remaining hands-on in key creative initiatives.
Drive Campaigns: Partner with Marketing to create high-performing creative across paid, organic, lifecycle, email, social, and emerging channels.
Build Operations: Establish scalable creative workflows, production systems, quality standards, and resource management that enable speed without sacrificing quality.
Partner Cross-Functionally: Collaborate with Product, Engineering, Growth, Legal, and Operations to ensure creative is embedded early in major initiatives.
Strengthen Brand: Own PadSplit's visual identity, creative standards, messaging consistency, and overall brand reputation across every channel.
Leverage Customer Insights: Translate research, customer feedback, and performance data into stronger creative strategies and messaging.
Measure Performance: Use creative performance metrics, experimentation, and AI-powered workflows to continuously improve campaign effectiveness and creative output.

Requirements

What you’ll need

Creative Leadership: 8+ years leading brand, marketing, or creative organizations with at least 3 years managing creative teams.
Player-Coach Style: Comfortable both leading others and personally contributing to creative strategy, reviews, and execution when needed.
Performance Mindset: Experience creating creative that not only looks exceptional but improves acquisition, conversion, and customer engagement.
Operational Excellence: Experience building scalable creative operations using systems, vendors, contractors, and repeatable processes.
AI Fluency: Comfortable incorporating AI tools into creative workflows to improve speed, quality, and efficiency while maintaining authenticity.
Strategic Thinking: Ability to connect creative decisions to business objectives, customer insights, and measurable outcomes.
Cross-Functional Influence: Proven ability to build strong partnerships across Marketing, Product, Engineering, Legal, and Executive Leadership.
Mission Alignment: Excited by using creative storytelling to build trust and advance PadSplit's mission of expanding affordable housing.

Benefits

Comp & perks

Fully remote position - we swear!
Competitive compensation package including an equity incentive plan and company-wide bonus opportunity
National medical, dental, and vision healthcare plans
Company provided life insurance policy
Optional accidental insurances, FSA, and DCFSA benefits
Unlimited paid-time (PTO) policy with eleven (11) company-observed holidays
401(k) plan
Twelve (12) weeks of paid time off for both birth and non-birth parents
The opportunity to do what you love at a company that is at the forefront of solving the affordable housing crisis

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

Creative StrategyCampaign DevelopmentBrand ManagementCreative OperationsPerformance MetricsCustomer InsightsVisual IdentityQuality StandardsWorkflow ManagementData-Driven Decision Making

Soft Skills

MentoringCollaborationCoachingStrategic ThinkingStorytelling