Paddle

Marketing

• Own the Lifecycle Strategy: Serve as the primary owner of the seller journey, mapping the end-to-end experience.
• Scale High-Intent Activation: Design nurture and educational programs that bridge the gap for "technical explorers".
• Integrate Lifecycle & Product: Work in lockstep with Risk, Product, and Data teams.
• Advance Lifecycle Infrastructure: Own the end-to-end requirements gathering necessary to activate comprehensive lifecycle marketing strategies.

Senior Lifecycle Marketing Specialist

Performance Marketing

• Own Paddle's paid social programme end-to-end
• Own audience strategy
• Drive ABM through paid social
• Partner with Revenue Marketing to activate campaigns
• Work closely with the organic social team
• Lead creative experimentation
• Own attribution and reporting
• Manage budget with rigour
• Stay ahead of the curve

Paid Social Specialist

• Taking ownership of tax compliance for Paddle across multiple territories, including all associated filings, payments, accounting entries, and audit management.
• Driving transfer pricing policy, R&D claims, and tax planning activities.
• Leading one-off projects such as the establishment of new corporate structures or registrations, and managing ad hoc tax queries from Paddle's customers.
• Managing relationships with third-party advisors and agents, ensuring the timely and high-quality delivery of work across relevant areas.
• Collaborating with and supporting more junior members of the team, contributing to a positive and knowledge-sharing culture.
• Proactively monitoring global tax policy and legislative developments, and assessing their implications for Paddle.

Tax Manager

Analytics Engineer

• lead a dynamic team, working closely with various business units
• translate complex business requirements into actionable data solutions
• communicate analytics insights clearly for data-driven decision-making
• collaborate with Sales, Marketing, Finance, Product Managers, and Engineering teams
• define and own the multi-year technical vision and strategy for Analytics Engineering
• lead, coach, and develop a team of Senior Analytics Engineers
• advocate for investment in resources by constructing business cases for senior leadership
• ensure analytics data estate is treated as a product with clear ownership and quality standards
• oversee reliability, scalability, and accuracy of Paddle's analytics data estate
• maintain high standards of data governance, data quality, and documentation across the group
• create and maintain a culture of continuous learning

Head of Analytics Engineering

Business Development Rep

• Quickly develop a deep understanding of Paddle’s Ideal Customer Profile
• Own and manage a healthy territory of high-fit accounts
• Proactively generate conversations and showcase Paddle’s products
• Convert meaningful engagements into qualified opportunities
• Partner with the marketing department to collaborate on events
• Use modern tools to personalise outreach and improve performance
• Manage your time to consistently meet and exceed your targets
• Bring a winner’s mindset and high-performance attitude

Business Development Representative

Risk

• Review supplier applications/accounts to determine if Paddle can support the business
• Investigate escalations from our internal teams
• Investigate alerts generated from our onboarding solution
• Conduct KYC & complex KYB investigations
• Provide insight to help make improvements in our onboarding process
• Provide expertise to the wider business in Onboarding
• Conduct PEPs and sanctions screening reviews in line with regulatory requirements
• Investigate and assess transaction monitoring alerts to identify potential risk or suspicious activity
• Review, validate, and verify bank account details to ensure accuracy and compliance, in line with AML regulations.
• Be confident in making judgement calls (at times based on limited information)
• Communicate in a clear and concise manner

Senior Lifecycle Marketing Specialist

Paid Social Specialist

Tax Manager

Head of Analytics Engineering

Business Development Representative

Onboarding Risk Analyst