Email Marketing Manager
Internova Travel Group
Email Marketing Specialist
Natera
full-time
Posted on:
Location Type: Remote
Location: Remote • 🇺🇸 United States
Visit company websiteSalary
💰 $34 - $43 per hour
Job Level
JuniorMid-Level
Tech Stack
Cloud
About the role
- Plan, build, and execute email marketing campaigns, including newsletters, promotional emails, lifecycle automations, and triggered messages.
- Maintain and optimize audience segmentation, list hygiene, and campaign workflows within the email marketing platform.
- Collaborate with content, design, and marketing teams to develop email assets that align with brand voice and campaign objectives.
- Manage project timelines, document processes, and coordinate tasks across stakeholders to ensure smooth execution.
- Conduct thorough QA of email campaigns (e.g., formatting, links, personalization, deliverability) to ensure quality and accuracy.
- Ensure all emails are delivered on time and meet established performance standards and compliance requirements.
- Monitor campaign metrics, generate reports, and provide insights and recommendations to improve open rates, click-through rates, and conversions.
- Identify challenges and opportunities within email performance and propose actionable solutions to drive engagement and ROI.
Requirements
- Minimum of 2 years of experience in email marketing or digital marketing with a focus on campaign management.
- Hands-on experience with email marketing and automation platforms (e.g., Mailchimp, Marketo, Eloqua, Salesforce Marketing Cloud, HubSpot).
- Strong understanding of email marketing best practices, including deliverability, segmentation, A/B testing, and performance analysis.
- Proven ability to manage multiple projects simultaneously in a fast-paced, deadline-driven environment.
- Experience collaborating cross-functionally using project management tools (e.g., Wrike or Asana)
Benefits
- Competitive Benefits - Employee benefits include comprehensive medical, dental, vision, life and disability plans for eligible employees and their dependents.
- Free testing for Natera employees and their immediate families.
- Fertility care benefits.
- Other benefits include pregnancy and baby bonding leave, 401k benefits, commuter benefits and much more.
- Generous employee referral program!
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
email marketingcampaign managementaudience segmentationA/B testingperformance analysislifecycle automationsemail deliverabilitylist hygieneQA of email campaignsreport generation
Soft skills
project managementcollaborationcommunicationtime managementproblem-solvingattention to detailorganizational skillsadaptabilitycreativityanalytical thinking
