MVR Digital

Performance Marketing

• Develop and execute paid social strategies across Meta and TikTok aligned to client goals, budgets, and KPIs
• Manage and scale campaigns end to end, including daily optimization, structured creative testing, budget pacing, and audience strategy
• Own Advantage+ Shopping, CBO, and ABO decisions
• Build and run TikTok campaigns, including Spark Ads and TikTok Shop where relevant
• Analyze performance by creative, audience, placement, and funnel stage to guide decisions and roadmaps
• Plan and run experiments across creative, segmentation, bidding, and landing pages
• Flag risks, diagnose underperformance, and implement fixes with clear hypotheses and expected impact
• Monitor accounts daily
• Review and QA campaign builds from other buyers before launch and provide actionable feedback
• Partner with Client Success to build reporting cadence, craft narratives, and prepare monthly decks with insights and recommendations
• Brief creative directly and provide feedback on concepts, hooks, and iterations
• Partner with analytics to ensure clean tracking, CAPI and Pixel quality, UTM hygiene, GA4 accuracy, and workable attribution
• Mentor junior buyers and contribute to shared processes, templates, and documentation

Senior Paid Social Strategist – Meta, TikTok

Creative Strategist

• Own the link between performance data and creative output
• Read Meta and Google ad performance data daily
• Identify hooks that are fatiguing, which formats are holding attention, and which audiences are saturating
• Translate performance signals into structured creative briefs
• Build and prioritize a creative testing strategy with media buyers
• Manage brief execution oversight while maintaining organization of a tagged creative asset library
• Track UGC and short-form trends across TikTok and Instagram
• Write UGC-style scripts that sound authentic and adhere to structure

• Own the link between performance data and creative output for DTC clients
• Read Meta and Google ad performance data daily
• Write precise briefs for designers and editors
• Build and prioritize a creative testing roadmap
• Track UGC and short-form trends on TikTok and Instagram
• Iterate on existing UGC concepts based on performance data

Account Manager

• Support weekly client calls by preparing summaries, agendas, and notes
• Help respond to client questions and requests in a timely, professional manner
• Translate campaign performance into clear, digestible updates
• Assist with reporting and creating presentation materials
• Track timelines and deliverables across multiple accounts
• Coordinate with media buyers, creatives, and strategists
• Maintain internal project management tools and documentation
• Ensure campaign updates and optimizations are executed properly
• Monitor key performance metrics across Meta, Google, TikTok, etc.
• Help interpret performance data and prepare insights
• Support the creation and maintenance of client dashboards and trackers
• Learn how to evaluate full-funnel marketing effectiveness

Junior Account Manager

• Read Meta and Google ad performance data daily.
• Identify which hooks are fatiguing, which formats are holding attention, and which audiences are saturating.
• Translate signals into structured creative briefs.
• Build and prioritize a testing roadmap with media buyers.
• Brief designers, video editors, copywriters, and UGC creators.
• Maintain a tagged creative asset library.
• Track UGC and short-form trends across TikTok and Instagram.
• Write UGC-style scripts with hooks and CTAs.

Marketing

• Own Google Ads execution across e-commerce accounts
• Monitor daily pacing and performance, adjusting budgets and bids as needed
• Troubleshoot issues quickly and execute optimizations
• Contribute strategic input on account structure, testing approach, and campaign architecture
• Run structured tests across bidding strategies, audiences, and creative formats
• Stay current on Google platform changes, algorithm behavior, and best practices
• Maintain tracking integrity across GA4, GTM, and conversion events
• Build and maintain Looker Studio reporting
• Collaborate in Slack and ClickUp to stay aligned with strategists and client success

Senior Media Buyer

Digital Marketing

• Create compelling designs for digital, print, and social media platforms
• Develop engaging motion graphics and animations using Adobe Suite
• Maintain consistency across various client brand guidelines
• Design social media assets, digital ads, and marketing materials
• Create storyboards and design concepts for client approval
• Manage multiple design projects simultaneously while meeting deadlines
• Work within established brand guidelines to deliver consistent creative
• Optimize designs for different platforms and formats
• Collaborate with team members to implement feedback and revisions
• Maintain organized project files and asset libraries
• Work closely with creative team members and account managers
• Participate in creative brainstorming sessions
• Provide and receive constructive feedback on design work
• Support senior team members with project execution
• Contribute to internal creative initiatives

Graphic & Motion Designer

• Create compelling designs for digital, print, and social media platforms
• Develop engaging motion graphics and animations using Adobe Suite
• Maintain consistency across various client brand guidelines
• Design social media assets, digital ads, and marketing materials
• Create storyboards and design concepts for client approval
• Manage multiple design projects simultaneously while meeting deadlines
• Work within established brand guidelines to deliver consistent creative
• Optimize designs for different platforms and formats
• Collaborate with team members to implement feedback and revisions
• Maintain organized project files and asset libraries