Lingraphica

Product Manager

• Own the strategy, roadmap, and execution for a complex portfolio within our AAC speech-generating device ecosystem.
• Define clear opportunity areas and measurable outcomes, connecting user needs, clinical insights, and business goals into a cohesive vision.
• Track and anticipate trends in communication, accessibility, and assistive technology and translate them into actionable product strategy.
• Serve as the senior product owner and a core member of the product trio (tech lead and product designer), providing clarity, prioritization, and product judgment.
• Lead initiatives that cross multiple teams, user groups, or platforms (device, therapy, web/portal), ensuring coherence across the ecosystem.
• Make thoughtful, timely decisions that balance user value, clinical impact, business priorities, technical feasibility, and regulatory considerations.
• Help advance Lingraphica’s continuous discovery approach by improving how user insights are gathered, synthesized, and shared across teams.
• Synthesize qualitative and quantitative insights into clear problem definitions, hypotheses, and prioritized opportunities.
• Partner closely with Engineering, Design, Clinical, Education & Customer Success, Sales, Marketing, and Operations to ensure alignment and smooth execution.
• Mentor PMs from day one, supporting the development of product craft across discovery, prioritization, communication, and decision-making.

Senior Product Manager

Content Writer

• Writes clear, accurate content across a variety of brand and marketing formats
• Expresses specialized healthcare, educational, and technology-related concepts in clear, audience-friendly language
• Drafts and revises content for review by internal stakeholders and incorporates feedback as needed
• Supports the development of content assets, including eBooks, guides, webpages, and downloadable resources
• Writes campaign-related content such as landing pages, emails, supporting social and paid copy, and video scripts as needed
• Understands value propositions, positioning, benefits, and features and incorporates these concepts into content
• Collaborates with content leadership, subject matter experts, and marketing partners on individual content needs and larger campaigns
• Writes content with awareness of audience lifecycle stage, needs, and intent, ensuring individual pieces support longer-term engagement and progression
• Ensures content accuracy through appropriate research, verification, and collaboration with subject matter experts
• Edits and refines content for clarity, flow, tone, grammar, and consistency
• Applies SEO best practices where appropriate to support content visibility and performance
• Supports updates, revisions, and optimization of existing content as priorities evolve
• Provides review and editing support for content produced by other teams, as needed, to help ensure clarity, consistency, and alignment with brand voice
• May be required to perform other duties as assigned

Communications

• Develop multi-channel marketing briefs to support strategic marketing initiatives for our Clinical and Consumer audiences
• Execute multi-audience marketing communications aligned to brand standards and core values
• Build and launch email campaigns for the Marketing Team as well as cross-functional teams
• Construct various segments (lists) to be utilized in email campaigns, automations, and reports
• Manage monthly direct mail campaigns to segmented audiences
• Support lead generation and nurture initiatives
• Contribute to managing and updating master campaign calendar
• Identify marketing automation opportunities and assist in creating and launching workflows and email sequences to support various lead nurture initiatives
• Collaborate with reporting and analytics team to identify trends and optimization opportunities for future campaigns and automations
• Assist with campaign ideation for both Clinical and Consumer audiences
• May be required to perform other duties as assigned

Marketing Communications Specialist

Product Marketing

• Lead and develop go-to-market strategies for new product releases and core product launches, ensuring cross-functional alignment and seamless execution
• Translate technical medical terminology into clear, compelling value propositions for different audiences, including SLPs, other clinicians and healthcare professionals, care partners, and individuals with communication challenges
• Develop and deliver internal/external training programs, sales enablement materials, and product guides to equip teams with a deep understanding of product benefits and differentiation
• Partner closely with Product, Sales, and Customer Success teams to develop launch plans that drive awareness, engagement, and adoption
• Conduct market research and competitive analysis to refine positioning, messaging, and differentiation strategies
• Develop compelling product messaging, content, and marketing assets to support campaigns and product adoption
• Establish thought leadership by driving strategic marketing campaigns, promotional activities, and customer storytelling
• Collect and analyze device usage data as well as track the success of product marketing initiatives, making data-driven recommendations to optimize future launches
• Ensure internal teams are aligned on product value, key differentiators, and customer pain points, reinforcing a strong internal knowledge base

Product Marketing Manager

Data Analyst

• Partner with stakeholders to define KPIs and analytical needs across product usage, customer journeys, and business performance.
• Analyze data from trials, intakes, sales, therapy engagement, and marketing campaigns to uncover trends and opportunities.
• Deliver clear, actionable dashboards and reports using Power BI and other tools.
• Collaborate with data engineering on ETL pipelines, data modeling, and semantic layer design.
• Document metric definitions, data sources, and assumptions to promote trust and transparency.
• Support product managers with insights from Amplitude, including funnel analysis, retention, and user behavior.
• Ensure compliance with HIPAA and data governance standards, including PHI/PII handling and access controls.

Senior Product Manager

Content Writer

Marketing Communications Specialist

Product Marketing Manager

Senior Data Analyst