Director

• Lead JUUL Labs’ end-to-end commercial cycle planning process from strategy definition to execution readiness
• Translate strategic priorities into integrated, market-ready execution plans for product launches, promotions, and consumer programs
• Partner with Sales, Brand, Go-to-Market, Demand Planning, and Operations teams to define objectives, KPIs, and tactical execution plans
• Manage dependencies, identify risks and conflicts, and ensure activities are timed and resourced to meet volume, revenue, and market share goals
• Serve as central point of coordination for cycle planning inputs across U.S. and International markets and integrate with demand planning and governance
• Facilitate cross-functional planning sessions to align activity sequencing and resolve conflicts, capacity constraints, and dependencies
• Maintain and evolve standardized cycle planning templates, tools, and workflows and drive process improvements to increase visibility and execution efficiency
• Support Sr. Director, Commercial Planning & PMO in preparing cycle planning updates for the Commercial Executive Team

Director, Cycle Planning

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