Associate Director, HCP Marketing
argenx
Media Buyer, Google
IntegrateUp
full-time
Posted on:
Location Type: Remote
Location: Remote • Arizona • 🇺🇸 United States
Visit company websiteSalary
💰 $110,000 - $120,000 per year
Job Level
Mid-LevelSenior
About the role
- Launch, manage, and scale paid campaigns across Google Ads, including Text Ads, PMax, YouTube, Shopping, Display, and Google Display Network (GDN)
- Monitor daily performance, analyze data, and adjust bids, budgets, and targeting to maximize efficiency and scale
- Implement a structured test-and-learn process for ads, creative, and audience strategies
- Align campaigns with KPIs: new customer acquisition, ROAS, and CAC
- Scale campaigns efficiently while maintaining ROAS and lowering CPA
- Use tools like Triple Whale and/or Click Majic for tracking and attribution
- Respond to alerts and manage accounts flexibly, including weekends if needed
- Translate performance data into clear action plans to scale winners and cut losers
- Collaborate with the analytics team to ensure accurate tracking, attribution, and cohort reporting
- Partner with CRO to optimize landing pages and funnels for higher conversion
- Work closely with creative teams to brief and test new assets tailored for Google placements
- Communicate clearly with cross-functional partners and provide feedback loops to inform creative briefs, copy, and video strategy
- Participate in weekly team meetings and maintain a camera-on culture
- Stay proactive in reporting insights and recommendations to leadership
- Keep a pulse on Google Ads innovations, testing new formats and approaches
Requirements
- 5+ years of recent, hands-on experience in Google Ads media buying (7+ preferred)
- Deep, recent experience with YouTube Ads and Google platforms (within the last year)
- Proven track record managing six-figure monthly budgets in direct-to-consumer eCommerce of physical products
- Experience in acquiring new customers at scale while improving efficiency
- Demonstrated ability to scale campaigns from low spend to high spend with measurable results
- Strong understanding of Google’s ecosystem: Google Ads Manager, Shopping, Display, YouTube, attribution tools (Including text ads, PMax, and GDN)
- Familiarity with small SKU environments (not large catalogs)
- Highly analytical, detail-oriented, and data-driven decision maker
- Comfortable working in a fast-paced, high-accountability culture with 24/7 ad accounts
- Positive, driven, and enthusiastic team player who thrives in a camera-on culture
- Strong collaboration skills with creative, CRO, and analytics partners
- Comfortable working overlapping Pacific Time hours
- No formal education required; Google certifications and practical experience valued
- Based in Phoenix, AZ (preferred) or open to remote within U.S. time zones; LATAM candidates considered
- Reliable computer, internet, and distraction-free work environment
- Willingness to work U.S. time zones regardless of location
- Employer unable to sponsor employment visas (candidates needing sponsorship likely ineligible)
Benefits
- Full-time, remote W-2 employee position
- Remote within U.S. time zones (LATAM candidates considered if aligned with time zone)
- Paid project as part of interview process (Paid Project)
- High-growth eCommerce brand with growth opportunities
- Ownership & accountability culture
- Team of high performers / high-performance culture
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
Google AdsYouTube AdsPMaxShoppingDisplayGoogle Display Networkattribution toolsdata analysiscampaign managementbudget management
Soft skills
analyticaldetail-orienteddata-driven decision makercollaborationcommunicationteam playerproactiveflexibilityenthusiasmadaptability
Certifications
Google Ads certification
