Web3 PR Manager
Mercuryo
Senior Social Media Manager
Hello Sunshine
full-time
Posted on:
Location Type: Hybrid
Location: New York City • New York • 🇺🇸 United States
Visit company websiteSalary
💰 $90,000 - $120,000 per year
Job Level
Senior
About the role
- Hello Sunshine is on a mission to change the narrative for women; founded by Reese Witherspoon; media company focused on women-centered stories.
- Support digital content strategy and social calendar for Reese's Book Club; grow engaged audiences across social; drive interaction with Bookmarked, Reese's Book Club podcast, newsletter, and distribution partnerships.
- Day-to-day creation of social content including social-first video and graphic stills; coordinate social publishing; leverage assets from video, audio, and editorial teams.
- Self-film and appear in video content; facilitate content ideation, planning, and execution for marketing campaigns and social media.
- Manage pre-production for photoshoots including creative direction, mood boards, shot lists, talent coordination, logistics; ensure assets align with brand guidelines and marketing objectives.
- Manage post-production including video editing or video editor management depending on project; develop and produce marketing assets and branded content for licensing partners ensuring brand consistency.
- Execute multi-platform social media strategy (Instagram, TikTok, Facebook, LinkedIn, YouTube); plan and create engaging content (graphics, video, copy) tailored to each platform; help manage social media content calendar; engage with community; stay updated on trends; other duties as assigned.
Requirements
- 5-7 years of experience in social media management, content production, or a related field.
- Passionate about books and book clubs; subject matter expert immersed in book club culture
- Strong creative direction skills, with experience managing video shoots and content creation.
- Proficiency with filming and editing for social platforms
- Excellent copywriting and storytelling abilities tailored for digital audiences.
- Proficiency in social media analytics tools and content management platforms.
- Knowledge of Adobe Creative Suite, Canva, or similar design/editing tools.
- Experience collaborating with brand partners, influencers, and creative teams.
- Strong project management and multitasking skills.
- Passion for digital trends, pop culture, and content innovation.
Benefits
- Health Care Plan (Medical, Dental & Vision)
- Retirement Plan (401k, IRA)
- Life Insurance (Basic, Voluntary & AD&D)
- Paid Time Off (Vacation, Sick & Public Holidays)
- Family Leave (Maternity, Paternity)
- Short Term & Long Term Disability
ATS Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
social media managementcontent productionvideo editingcopywritingstorytellingsocial media analyticscreative directionfilmingproject managementmultitasking
Soft skills
creativitycollaborationpassion for bookscommunity engagementtrend awareness
