Green Spoon Sales

Account Manager

• Help facilitate relationships with all UNFI and KeHE distributor contacts, including Supplier Managers, Category Managers, Onboarding Specialists, Coding, Vendor Support, Sales Enablement, Supply Chain Management, Accounts Payable, and Events/Marketing Teams
• Understanding of supplier agreements and other onboarding forms, nuances, and protocol across both UNFI and KeHE
• Knowledge of current supplier policies, agreements, and logistic guidelines for each distributor
• Monitor and review distributor policies and procedures, helping to negotiate necessary modifications
• Strong understanding of UNFI and KeHE programs, marketing vehicles, and policies
• Stay updated on distributor sales/marketing vehicles and relay new information to brands and suppliers as it becomes available
• Ability to guide brands with new vendor on-boarding and complete submission of new vendor packets for both distributors
• Load all new/seasonal items/shippers
• Pricing and freight guidance: Delivered, FOB, freight allowances, booked freight guidance
• Process vendor changes (warehouse changes, remit changes, and other corporate updates)
• Submit item maintenance, price changes, discos, and any other product/spec changes
• Ensure all certifications are current
• Maintain broker or record
• Utilize KeHE Connect/BI and navigate the UNFI Portal (including Insights and MyUNFI) to optimize performance and potential for each brand and distribution center
• Pull reports as requested by suppliers and become familiar with all reporting suites for Green Spoon and our supplier partners
• Lead planning calls, build planners, and submit finalized programming throughout the year based on deadlines
• Help organize and file road maps, promo planners, and monthly programming; ensure all deadlines are met
• Submit monthly promotions and lead Annual Promotional Planning and Roadmapping in coordination with Promotions Team. Ensure all promotional calendars are aligned between the Distribution Team and Promo/KAM Team
• Follow up with buyers to generate purchase orders to maintain consistent sales and avoid OOS issues
• Follow up with buyers regarding PO revisions and supply issues
• Transportation/fill-rate issues: work with distributor contacts to minimize retailer service-level issues and optimize item availability and sales
• Coordinate participation at distributor shows: registration, dates, pre- and post-show communications by distributing contact lists, show deals, PowerPoints, and sales recaps
• Ensure the Take Root/Green Spoon team is aware of pre-order dates, distributor-specific discounts, product changes, and other programs intended to drive sales
• Communicate updates to brand partners and relevant Take Root contacts
• Serve as the middle person between the Distributor Team and other Take Root/Green Spoon departments
• Must be willing and able to travel several times throughout the year to industry events and shows
• If applicable, prepare and present at sales and vendor meetings
• Assist in direction for deduction resolution and dispute process

Key Account Manager – Natural Food, Grocery Distributor

Outside Sales

• Represent our brands in stores with merchandising: Improving the product mix, improving shelf placement, building displays, restocking inventory.
• Introduce new products from our brands to grocery retailers throughout the territory.
• Develop positive and trusting relationships with all individual stores within your territory.
• Develop positive and trusting relationships with all principal clients.
• Develop positive and collaborative relationships with all Green Spoon team members and departments.
• Become knowledgeable about our brand partners, their products and how to best present and sell them into your assigned stores.
• Be proactive in supporting retailers, distributors and principals with resets, store openings and trade shows.
• Audit stores to maintain a record of new and existing placement and maintain quality communication with all retailers, distributors, principals, and Green Spoon team members.
• Develop positive and collaborative relationships with Distributor Account Managers (uNFI/KeHE, etc)
• Work and build relationships with distributor reps in the territory, UNFI & KeHE specifically.
• Write turnover orders filling voids, case stack deals, and new item placement.
• Develop a complete understanding of all Green Spoon field tools, applications and selling resources available to you.
• Update internal tracking applications on a daily basis.
• Use and Maintain all required Green Spoon Field Tools.

Natural Food Sales, Grocery Territory Manager

Account Executive

• Provide category review support by assisting with new item paperwork
• Maintain internal SharePoint, Account Workbooks, and all trackers
• Manage the compilation and sharing of department Monthly Focus
• Develop positive and trusting relationships with all principal clients
• Assist in managing sales tracking, data, and analysis
• Collaborate with Green Spoon leadership team to generate ideas for growing business

Natural Food, Grocery Associate Key Account Manager - Northeast

• Manage and oversee category review calendars, internal deadlines, and timelines that pertain to our principals to ensure all requirements, submissions, and follow-ups are completed accurately and on time.
• Maintain accurate, timely, and detailed internal reporting and documentation related to key accounts, principals, meetings, action items, and ongoing initiatives to help support visibility, accountability, and alignment.
• Develop and strengthen direct relationships with Key Accounts’ category managers.
• Develop partnership and work closely with distributor (UNFI, KeHE, etc) representatives supporting assigned accounts.
• Develop positive and trusting relationships with all principals.
• Address concerns and resolve issues in a timely and respectful manner.
• Work with the team to continuously improve effectiveness and productivity.
• Be proactive in supporting retailers and distributors with store openings, distributor tabletops, Expo, etc.
• Develop, recommend, and execute promotional plans that drive placement, velocity, and retailer engagement
• Be aware and report on efforts by competitors of our principals including new items, pricing, packaging, and promotional activity.
• Collaborate with the Green Spoon leadership team to generate ideas for growing our principals’ business and make suggestions for improvement.
• Includes strategic discussion on handling Supermarket / Conventional business as the convergence of two channels continues.
• Attend and participate in all team meetings.
• Present and receive buyer approvals for new lines / SKUs at assigned key accounts.
• Secure prime placement in planograms.
• Prepare and submit New Items Forms, Distributor and Retail Promotions, etc.
• Secure key retailer appointments for our principals.
• Attend retailer meetings with principals and collaborate on all communication, meeting recaps, paperwork and follow-up.

Natural Food, Grocery Key Account Manager

Brand Ambassador

• Lead, create and execute integrated distribution strategy and growth plans designed to secure sustainable brand growth.
• Create and execute brand and item launches to help meet each brands' sales and profit goals
• Secure, analyze, and synthesize marketplace data from multiple sources, identifying and applying key trends to branding and marketing decisions.
• Anticipate and monitor the brand(s) health, proactively addressing challenges and seizing opportunities to course correct.
• Work in tandem with regional sales teams to forecast, set and analyze key performance indicators (KPI’s), and apply learnings to brand recommendations.
• Identify new channel opportunities and work closely with product/brand/channel management to build brand presence and brand recognition through expanded distribution.
• Provide brand guidance and clear direction (written and verbal) to peers and stakeholders to help elevate our sales and distribution efforts.
• Ensure all work is created up to our quality standards and follows our brand guidelines.
• Be the organizational center for the brand and sales team - manage project timelines, budgets, protocols, process tools, etc.
• Brand champion and expert while ensuring brand integrity in all respects.
• Contribute to annual brand planning process.
• Set brand planning calendar, coordinate cross-functional activities and planning processes, manage timelines, and ensure timely completion of all deliverables.
• Utilize category insights to identify growth opportunities and drive sales and marketing initiatives.
• Collaborate with sales team to determine specific strategies for clients.
• Increase product/brand sales and market share.
• Represent the company and provide support as needed at various trade shows and conventions.

Key Account Manager – Natural Food, Grocery Distributor

Natural Food Sales, Grocery Territory Manager

Natural Food, Grocery Associate Key Account Manager - Northeast

Natural Food, Grocery Key Account Manager

National Brand Advocate, Natural Food and Grocery