National Brand Advocate, Natural Food and Grocery

Green Spoon Sales

National Brand Advocate at Green Spoon promoting natural products and brand strategies. Collaborating with sales teams for market expansion and brand analysis in the United States.

Posted 6/14/2026full-timeRemote • Colorado • 🇺🇸 United StatesMid-LevelSeniorWebsite

About the role

Key responsibilities & impact

Lead, create and execute integrated distribution strategy and growth plans designed to secure sustainable brand growth.
Create and execute brand and item launches to help meet each brands' sales and profit goals
Secure, analyze, and synthesize marketplace data from multiple sources, identifying and applying key trends to branding and marketing decisions.
Anticipate and monitor the brand(s) health, proactively addressing challenges and seizing opportunities to course correct.
Work in tandem with regional sales teams to forecast, set and analyze key performance indicators (KPI’s), and apply learnings to brand recommendations.
Identify new channel opportunities and work closely with product/brand/channel management to build brand presence and brand recognition through expanded distribution.
Provide brand guidance and clear direction (written and verbal) to peers and stakeholders to help elevate our sales and distribution efforts.
Ensure all work is created up to our quality standards and follows our brand guidelines.
Be the organizational center for the brand and sales team - manage project timelines, budgets, protocols, process tools, etc.
Brand champion and expert while ensuring brand integrity in all respects.
Contribute to annual brand planning process.
Set brand planning calendar, coordinate cross-functional activities and planning processes, manage timelines, and ensure timely completion of all deliverables.
Utilize category insights to identify growth opportunities and drive sales and marketing initiatives.
Collaborate with sales team to determine specific strategies for clients.
Increase product/brand sales and market share.
Represent the company and provide support as needed at various trade shows and conventions.

Requirements

What you’ll need

Minimum 3 years client management experience in CPG / Natural.
Experience developing CPG / Natural brand strategy
You must be a self-starter with initiative and drive, capable of executing rapidly with limited strategic direction.
Ability to work under pressure and adhere to tight deadlines while never sacrificing quality.
Excellent verbal and written communication skills and the ability to work well with individuals across a variety of functions.
Demonstrated knowledge of how to successfully navigate the local and national distribution networks and proven knowledge of the retail landscape.
Previous experience in managing and leading regional/national teams (or equivalent).
Experience planning, executing, and reporting progress against key initiatives.
Strategic/critical thinking skills.
Written and oral presentations skills.
Cross-functional project leadership experience or ability.
Understanding of retail and distribution analytics.
Strong research and analytical skills.
Financial acumen.
Budget management skills.
Creative problem solving.
Proficiency in MS Office Suite including Excel, PowerPoint, Outlook, Teams, etc.

Benefits

Comp & perks

Amazing company culture!
15%-25%+ higher salary package over competitive agencies
401k Match Plan - 100% Employer Match up to 4% of Salary
100% covered strong Health insurance plan
100% covered strong Dental insurance plan
100% covered strong Vision insurance plan
Critical Illness & Accident & Hospital Indemnity insurance
Employee assistance program
Flexible spending account
Health savings account
Short-term and Long-term Disability insurance
Life insurance
Strong PTO Plan
Paid Personal Wellness Days
10 Paid Holidays (Birthday - paid day off)
"Home for the Holidays" Break
Bi-Monthly Office Allowance
Annual Team Builds
Annual Wellness Reimbursement
Paid Volunteer Hours – 1% For The Planet (Team on a Mission!)

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

brand strategymarketplace data analysiskey performance indicators (KPIs)category insightsretail and distribution analyticsproject managementbudget managementfinancial acumencreative problem solvingclient management

Soft Skills

self-starterinitiativeability to work under pressureexcellent verbal communicationexcellent written communicationstrategic thinkingcritical thinkingcross-functional leadershipcollaborationtime management