Grain & Protein Technologies APAC

Sales

• Own and achieve annual revenue targets within an assigned territory.
• Develop and execute territory growth plans aligned with company objectives.
• Monitor performance, identify gaps, and implement corrective actions as needed.
• Maintain accurate forecasts, pipeline visibility, and performance reporting.
• Use data and market insights to prioritize opportunities and maximize results.
• Communicate territory performance, risks, and growth opportunities to leadership.
• Manage and develop a portfolio of approximately 20–40 dealer accounts.
• Build strong relationships with dealer principals, sales teams, and key decision-makers.
• Improve dealer performance through coaching, training, and business planning.
• Support annual dealer reviews, goal setting, and growth initiatives.
• Identify, recruit, and onboard new dealer partners aligned with territory strategy.
• Ensure new dealers are positioned for long-term success through effective onboarding and support.
• Increase product penetration and share of wallet within existing accounts.
• Analyze dealer performance to identify expansion opportunities.
• Drive accountability and execution of dealer growth plans.
• Lead the introduction and adoption of new products within the territory.
• Ensure dealer teams are trained, equipped, and actively promoting new offerings.
• Provide market and customer feedback to support product development and continuous improvement.

District Sales Manager

Manager

• Responsible for leading a territory of the North America Poultry Sales team
• Accountable for the sales performance, territory management, and staff development of approximately 20 independent dealerships
• Work closely with dealers and end-users regarding all technical aspects of Cumberland products
• Ultimately responsible for the financial success of the NA Poultry Sales territory
• Drive success through territory development of customer base, profitable sales of products, and increases in market share
• Meet sales and market share goals by managing dealer and customer coverage and support
• Collaborate with Marketing and Product Management
• Analyze data to support the Cumberland NA Poultry unit
• Maintain accurate forecasts to optimize NA plant staffing and equipment use
• Recommend dealer development opportunities to advance strategic growth

District Manager

• Lead, coach, and develop a team of 4–7 DSMs across multiple geographies and market segments
• Spend 50–80% of time in the field driving execution, reinforcing standards, and coaching in real-time
• Establish clear expectations, operating rhythms, and accountability for results
• Conduct regular field reviews to elevate individual and team performance
• Own regional revenue performance and delivery across farm and commercial segments
• Exercise discount and pricing authority within defined guidelines
• Balance growth and profitability, ensuring disciplined decision-making
• Ensure strong pipeline management, forecasting accuracy, and visibility to results
• Coach DSMs on value-based selling, margin discipline, and customer prioritization
• Evaluate dealer and contractor coverage to identify gaps, overlaps, and growth opportunities
• Lead efforts to recruit, onboard, and develop high performing dealers and commercial contractors aligned to strategic needs
• Partner with DSMs to improve or transition underperforming dealers
• Drive disciplined account planning and execution across the region
• Build and maintain relationships with key dealer principals, contractors and key strategic accounts
• Partner with Marketing, Product, and Operations to improve outcomes
• Promote a culture of transparency, collaboration, and continuous improvement

Grain Sales Manager

Business Development Rep

• Drive new business growth by identifying, developing, and converting targeted dealer and customer opportunities
• Partner with Sales Managers and DSMs to execute growth initiatives aligned to regional and territory strategies
• Build and maintain a strong pipeline of qualified opportunities to support short- and long-term growth objectives
• Support the sales organization in advancing and closing strategic and high-value opportunities
• Track pipeline activity, conversion rates, and revenue contribution to ensure visibility and accountability
• Identify gaps in dealer and market coverage to uncover expansion opportunities
• Lead efforts to recruit and convert new dealers aligned to strategic growth priorities
• Support entry into new markets by developing and executing structured go-to-market plans
• Strengthen the overall dealer network by identifying high-potential partners and supporting onboarding efforts
• Partner with Sales Managers and DSMs to increase share of wallet within existing accounts
• Identify cross-sell and upsell opportunities within current dealer and customer base
• Support disciplined account planning and execution to improve penetration and customer alignment
• Drive targeted initiatives to expand revenue within key accounts and strategic partners
• Monitor market trends, competitive activity, and customer needs to inform growth strategy
• Provide actionable insights to Sales Managers and leadership to refine execution and priorities
• Ensure alignment between business development activities and overall regional and company objectives
• Support continuous improvement of go-to-market strategies through field feedback and insights
• Partner with Sales, Marketing, Product, and Operations to improve execution and business outcomes
• Support alignment between field execution and broader commercial initiatives
• Identify and remove barriers that impact growth, customer experience, or dealer engagement
• Promote a culture of collaboration, accountability, and results-driven execution

District Sales Manager

District Manager

Grain Sales Manager

Business Development Manager