Go Fish

Account Manager

• Managing the execution and performance of client marketing programs
• Owning day-to-day account operations, coordinating across internal teams
• Contributing to performance-driven strategies
• Managing workflows and client communication
• Connecting performance data to insights, recommendations, and client goals
• Serve as a day-to-day client contact, managing communication, follow-ups, and requests with minimal oversight
• Build strong working relationships through consistent, reliable execution and communication
• Lead portions of client meetings, including status updates and reporting walk-throughs
• Own execution of timelines, deliverables, and workflows across assigned accounts
• Manage multiple concurrent workstreams, ensuring deadlines are met in dynamic environments
• Maintain key account documentation, including trackers, timelines, and reports
• Proactively identify risks to timelines or deliverables and escalate when needed
• Support budget and scope tracking at a project level
• Begin connecting performance data to campaign strategy and client objectives
• Contribute to reporting, including drafting insights and recommendations
• Partner with media and analytics teams to ensure data is accurate and actionable
• Coordinate with other departments, including web development, media, creative, and analytics teams to ensure aligned execution across channels
• Review deliverables to ensure accuracy, completeness, and alignment with strategy
• Maintain high standards for quality while managing multiple deliverables

Account Strategist, Tourism

Customer Success Manager

• Build, maintain, and troubleshoot HubSpot workflows that support lead management, lifecycle stage progression, sales handoffs, customer onboarding, retention, and internal notifications.
• Configure and manage HubSpot properties, lists, forms, lead statuses, lifecycle stages, and segmentation logic.
• Maintain CRM data quality through regular audits, database hygiene, duplicate management, list cleanup, and process documentation.
• Create and manage MQL and SQL definitions, lead scoring models, lead qualification logic, and lead routing workflows.
• Support campaign launches by ensuring forms, lists, workflows, tracking, routing, and reporting are properly configured in HubSpot.
• Manage and troubleshoot HubSpot integrations with connected marketing, sales, analytics, and business development tools.
• Build and maintain HubSpot dashboards and reports related to lead generation, funnel performance, campaign activity, pipeline health, and customer engagement.
• Identify and resolve CRM setup, automation, data, reporting, and workflow issues that may impact marketing or sales performance.
• Document HubSpot processes, workflow logic, naming conventions, reporting definitions, and CRM best practices.
• Provide HubSpot guidance and technical support to internal teams and clients as needed.
• Stay up to date with HubSpot platform updates, CRM operations best practices, marketing automation trends, and integration capabilities.

CRM Marketing Specialist

Email Marketing Manager

• Support the development and execution of email marketing strategies that drive engagement, sales, and retention for clients.
• Design and build visually compelling emails that are optimized for both mobile and desktop.
• Write clear, engaging email copy that aligns with each client’s brand voice and campaign goals.
• Assist with audience segmentation, automation workflows, personalization, and A/B testing.
• Monitor email performance metrics, including open rates, click-through rates, conversions, and revenue impact.
• Help prepare performance reports and identify opportunities for improvement.
• Communicate campaign strategy, creative direction, and performance insights to internal teams and clients.
• Stay up to date with email marketing trends, platform updates, design best practices, and emerging strategies.

Email Marketing Strategist

• Serve as a primary client contact, leading communication, planning discussions, and performance reviews
• Build strong, trust-based relationships through strategic guidance and consistent delivery
• Lead client meetings, including performance reviews, strategic planning sessions, and quarterly business reviews
• Manage client expectations and proactively address questions, challenges, or opportunities
• Own the development and execution of integrated marketing strategies aligned with client goals
• Translate performance data into clear insights, recommendations, and optimization plans
• Identify opportunities to improve campaign performance and drive measurable results
• Oversee timelines, workflows, and deliverables across accounts, ensuring consistency and quality
• Lead the full lifecycle of complex marketing initiatives from initial discovery and strategic inception through to final execution and reporting, ensuring all deliverables meet high-quality standards and client objectives.
• Support budget pacing and ensure alignment between scope and execution
• Proactively identify risks and develop solutions to keep work on track
• Simultaneously oversee a diverse portfolio of workstreams, effectively prioritizing tasks and managing resources in a fast-paced environment to meet rigorous deadlines without sacrificing attention to detail.
• Partner with media, creative, SEO, public relations, social media and analytics teams to ensure cohesive strategy and execution
• Develop clear briefs that translate strategy into actionable direction for internal teams
• Ensure feedback is effectively communicated and implemented across all teams
• Provide guidance and mentorship to Account Coordinators and Account Strategists
• Support onboarding and development of junior team members
• Lead by example in communication, organization, and strategic thinking
• Ensure all deliverables are accurate, insight-driven, and aligned with client expectations
• Maintain high standards of quality across all outputs and communications

Senior Account Strategist

Social Media Manager

• Lead the strategic direction, optimization approach, and performance growth for a portfolio of primarily eCommerce and DTC clients
• Oversee paid social programs across platforms like Meta, TikTok, Pinterest, Reddit, Snapchat, and LinkedIn
• Help clients scale revenue, improve efficiency, and evolve acquisition strategies through structured testing, thoughtful optimization, and data-informed decision making
• Monitor performance daily and proactively optimize campaigns based on KPIs such as ROAS, CPA, CAC, CVR, MER, and revenue
• Analyze platform data, third-party analytics, and attribution tools to evaluate campaign performance and guide optimization decisions
• Partner closely with creative teams to inform and iterate on social-first, performance-driven creative concepts
• Owning performance outcomes across assigned accounts, leading client calls, performance discussions, and campaign reviews as a trusted day-to-day strategic lead

Account Strategist, Tourism

CRM Marketing Specialist

Email Marketing Strategist

Senior Account Strategist

Senior Paid Social Media Manager