Global Industrial Company

Digital Marketing

• Translate marketing materials from English to French, including web content, ecommerce pages, email campaigns, product descriptions, sales materials, and promotional assets.
• Review, validate, and quality-check French translations completed by external freelancers to ensure accuracy, clarity, and brand consistency.
• Identify French website content that requires translation, updates, or improvement, and proactively translate or refine content as needed.
• Ensure terminology, tone, and messaging are consistent across all French-language touchpoints.
• Collaborate with marketing, ecommerce, and product teams to support content updates and campaign launches.
• Maintain and evolve French search terms and translation standards for ecommerce sites and digital channels.

Part-Time French Translator, Digital Marketing

Marketing

• Identify and lead ecommerce growth initiatives to drive revenue expansion and enhance customer experience.
• Build, launch, and scale the Amazon Marketplace presence for the brand and product portfolios.
• Own Amazon channel strategy including listings, content optimization, brand storefronts, promotions, and performance tracking
• Lead marketing strategy and project management for e-procurement initiatives, partnering with internal teams and customers to expand adoption and usage.
• Develop go-to-market plans to support new e-procurement channel expansions.
• Develop and execute account-based marketing strategy, email and SMS programs in partnership with sales, including communication planning, personalization, segmentation, A/B testing, and lifecycle marketing to drive demand and account engagement, leveraging Salesforce Account Engagement and related CRM and marketing automation platforms.
• Partner with data analytics to identify high-value customer segments and build targeted, personalized marketing program, and communications that elevate the customer journey and experience.
• Develop and manage integrated, omni-channel marketing campaigns across digital, email, marketplace, PPC, social media and sales channels through marketing calendar to drive pipeline and activation growth.
• Partner with the Director of Marketing to shape and deliver marketing strategies focused on business growth and end to end customer experience.
• Support pipeline growth, account expansion, and customer retention through data-driven marketing programs.
• Own and execute the content strategy across SEO, ecommerce, knowledge centre, and sales channels to drive organic growth, customer engagement, lead generation and brand awareness.
• Develop compelling content and marketing assets, including messaging frameworks, thought leadership, media advertising, sales enablement materials, and digital assets.
• Support reseller sales teams with marketing tools, campaigns, and enablement materials.
• Lead and scale marketing initiatives with suppliers to drive overall business growth.
• Identify, measure, and optimize key programs to drive marketing performance and value.

Manager, Integrated Marketing

Account Manager

• Global Equipment has a customer focused sales approach which includes the following core competencies: Planning and Organizing.
• Develop and manage a tactical account/territory sales plan.
• Thorough client analysis to assess customer needs, values, purchasing behavior, and motivation.
• This includes extensive researching, competitor and market analysis.
• Execute a sales strategy for penetrating accounts and maximize sales, e.g. prospecting, cold calling, identifying key decision makers and determining buying criteria.
• Effectively develop and manage your sales plan by setting daily/weekly/monthly goals and objectives, prioritizing tasks, utilizing your time effectively and efficiently, and taking full advantage of available resources.
• Utilize sales planning tools and the pipeline management process to obtain business objectives and goals.
• Relationship Building.
• Build trust and credibility with clients.
• Learning and engaging the customer to understand the process of what they value, e.g. strategic and investigative questioning.
• Assist your customer with finding solutions that will help them achieve their goals and added value.
• Provide support, information, and guidance by researching and recommending new profit and service improvements.
• Position yourself for new opportunities through networking and identify cross selling and up selling opportunities.
• Providing superior customer service which includes learning everything you can about them so you can tailor your service approach to their needs and buying habits.
• Courtesy and timely follow up are key.
• Product Knowledge.
• Understanding of Global Equipment Company industry and products
• Stay abreast of industry trends.
• Utilize internal resources to gather information regarding new product offerings.
• Communication Skills.
• Effective verbal communication skills, e.g. speaking clearly, listening attentively, building rapport.
• Ability to write clearly and succinctly in a variety of communication settings, e.g. business letters and emails
• Ability to effectively persuade by asking intelligent business questions to determine customer needs.

Strategic Account Manager

• Grow and manage assigned large National Accounts: Fortune 500 Companies
• Calling on high level decision makers to increase share of wallet for Global Industrial product lines.
• Negotiate long term agreements that provide sustainable growth and business predictability· Provide and communicate ROI and other metrics to demonstrate long term value, quality, and service to the customer
• Network across the customer hierarchy to Manage all phases of the sales cycle and Customer Account Management – including strategic account planning with the aligned Strategic Account Manager, aid in development and commercialization of new items and execution of daily tactical activities such as:, category expansion,
• Work closely with internal and external cross-functional stakeholders to ensure mutual needs are met
• Work closely with Marketing, Merchandising and Sales Management on programs, pricing, and long-term planning to drive sustainable growth and long-term agreements.
• Ability to think analytically, creatively, and independently with excellent problem-solving skills
• Use data to create useful insights including product gap opportunities
• Compile and analyze daily, weekly, monthly and annual sales data to forecast and prepare long-term potential sales growth opportunities
• Able to travel up to 40% to visit customer sites, and plants, attend meetings/training, and/or participate in trade shows/events

National Account Manager, Commercial Accounts

Customer Support

• Own the entire interaction with customer and provide total resolution for their needs.
• Communicate with customers over phone, email and chat, addressing both customer service and inbound concerns.
• Investigate and resolve customer inquiries related to their orders or shipments.
• Provide order status, check inventory, schedule returns, file shipping claims, notate accounts, troubleshoot problems, handle complaints, and assist with billing inquiries.
• Provide product information, estimated time of delivery.
• Update systems and document all interactions with customers, associates, and partners.
• Help customers navigate Company’s website and online ordering.
• Be an expert on Global Industrial’s products and solutions helping the customer by creating Quotes and placing Orders as per customers’ requirements.
• Provides pricing and availability of our product to customers.
• Requests and coordinates discounted prices on orders.
• Inputs all sales orders as a result of customer negotiations.
• Sells additional product through suggestive selling techniques.
• Work with other Global Industrial associates, product managers, and partners to gather information, resolve customer needs, and improve processes.

Bilingual Specialist, Customer Experience

Recruitment

• Lead global recruiting strategies to attract diverse, high-performing talent across multiple regions and business units.
• Build and maintain proactive talent pipelines for critical roles in engineering, manufacturing, and leadership.
• Oversee employer branding initiatives to position the company as an employer of choice in industrial markets.
• Implement technology-driven solutions and analytics to optimize recruitment processes and ensure compliance with local labor laws.
• Design and execute global talent management programs, including succession planning, career development, and leadership readiness.
• Partner with business leaders to identify high-potential employees and create development plans aligned with future business needs.
• Drive performance enablement processes that fosters accountability and continuous improvement.
• Collaborate with Learning & Development to deliver technical and leadership training programs globally.
• Forecast workforce needs based on business growth, operational priorities, and market trends.
• Develop strategies to address talent gaps and mitigate retention risks.
• Use data-driven insights to measure program effectiveness and inform talent decisions.
• Provide global reporting on recruitment metrics, succession readiness, and engagement trends.
• Lead and mentor a global team of talent professionals.
• Partner with HR Business Partners and senior executives to align talent strategies with organizational goals.

Director, Global Talent Management – Talent Acquisition

• Global Equipment has a customer focused sales approach which includes the following core competencies: Planning and Organizing. Develop and manage a tactical account/territory sales plan. Thorough client analysis to assess customer needs, values, purchasing behavior, and motivation. This includes extensive researching, competitor and market analysis. Execute a sales strategy for penetrating accounts and maximize sales, e.g. prospecting, cold calling, identifying key decision makers and determining buying criteria. Effectively develop and manage your sales plan by setting daily/weekly/monthly goals and objectives, prioritizing tasks, utilizing your time effectively and efficiently, and taking full advantage of available resources. Utilize sales planning tools and the pipeline management process to obtain business objectives and goals. Relationship Building. Build trust and credibility with clients. Learning and engaging the customer to understand the process of what they value, e.g. strategic and investigative questioning. Assist your customer with finding solutions that will help them achieve their goals and added value. Provide support, information, and guidance by researching and recommending new profit and service improvements. Position yourself for new opportunities through networking and identify cross selling and up selling opportunities. Providing superior customer service which includes learning everything you can about them so you can tailor your service approach to their needs and buying habits. Courtesy and timely follow up are key. Product Knowledge. Understanding of Global Equipment Company industry and products. Stay abreast of industry trends. Utilize internal resources to gather information regarding new product offerings. Communication Skills. Effective verbal communication skills, e.g. speaking clearly, listening attentively, building rapport. Ability to write clearly and succinctly in a variety of communication settings, e.g. business letters and emails. Ability to effectively persuade by asking intelligent business questions to determine customer needs.