Glassdoor Brasil

Analyst

• Plan, configure, execute and optimize paid media campaigns aligned with Grupo Trigo's business objectives and brands;
• Define targeting strategies, budgets and KPIs, continuously monitoring campaign performance and implementing optimizations to maximize results;
• Prepare reports, dashboards and performance analyses, turning data into insights and recommendations for the business;
• Plan, run and analyze A/B tests for campaigns, audiences, creatives and media strategies, promoting a culture of experimentation and continuous improvement;
• Work cross-functionally with Marketing, CRM, Loyalty, Data, Delivery, Technology and other teams to develop Customer Growth strategies;
• Identify opportunities for new channels, formats, technologies and solutions, including the use of Artificial Intelligence, to increase campaign efficiency and improve processes.

Performance Media Analyst

General

• Build an integrated talent attraction vision across Grupo Trigo’s entire ecosystem, developing strategies that strengthen our employer brand and support business growth.
• Develop and execute the Talent Acquisition strategy.
• Design and implement Employer Branding initiatives.
• Build attraction strategies tailored to different business contexts.
• Lead and improve recruitment and selection processes, methodologies, and metrics.
• Develop Talent Acquisition solutions to support our franchise network.
• Expand and diversify channels and strategies for talent attraction.
• Explore, test, and implement new technologies, tools, and trends applied to recruitment.
• Use market intelligence and data to support decisions and identify opportunities for improvement.
• Influence leaders and internal partners to build a more strategic attraction culture.

Talent Attraction and Employer Brand Coordinator

Project Manager

• Apoiar o acompanhamento do portfólio de projetos da área;
• Atualizar cronogramas, status reports e indicadores dos projetos;
• Apoiar a manutenção e a organização da ferramenta de gestão de projetos (ClickUp);
• Auxiliar na preparação de materiais para reuniões executivas e comitês;
• Monitorar riscos, dependências e pendências dos projetos;
• Contribuir para a padronização de processos, documentação e governança dos projetos;
• Apoiar iniciativas de inovação, transformação digital e inteligência artificial conduzidas pela área.

Estagiário de Gestão de Projetos

Designer

• Criar peças e conteúdos para campanhas de comunicação interna, cultura organizacional e ações institucionais;
• Produzir e publicar conteúdos no TrigON, nossa plataforma de comunicação interna;
• Apoiar o planejamento e o calendário editorial dos canais internos e redes sociais;
• Adaptar conteúdos para diferentes formatos digitais (cards, banners, vídeos curtos, apresentações, e-mails e posts internos);
• Apoiar a cobertura e divulgação de eventos corporativos e iniciativas de Gente & Cultura;
• Acompanhar tendências de comunicação, redes sociais, design e experiência do colaborador, trazendo novas ideias e formatos.

Estagiário(a) de Design – Comunicação Interna

Marketing

• Conduzir projetos de marketing, como lançamentos, ações comerciais e comunicação institucional, desde o planejamento até a execução e análise dos resultados;
• Atuar em estratégias de marketing e growth em parceria com áreas multidisciplinares da operação dos restaurantes e áreas internas, como Consultoria, P&D, Compras, CX, Branding, CRM e Marketing Digital;
• Acompanhar a performance das ações, analisando métricas e dados para propor melhorias contínuas;
• Apoiar os restaurantes na construção e execução de estratégias de marketing local;
• Realizar pesquisas de mercado e análises de pricing, com foco na experiência do cliente.

Assistente de Marketing

Consultant

• Work directly with franchisees, ensuring execution of operational standards and the brand’s value proposition;
• Perform operational and financial diagnostics of units, identifying opportunities to improve performance;
• Monitor business indicators such as sales, COGS, quality, productivity, and customer satisfaction; propose and follow up on action plans;
• Ensure standardization of operational processes, recipe/technical sheets, controls, and QA to maintain consistency across units;
• Train and develop teams and franchisees, promoting improvements in management and operations;
• Support the financial management of units through analyses, interpretation of the P&L (DRE), and strategies to increase profitability;
• Contribute to improving the customer experience by guiding service practices and managing complaints;
• Identify commercial opportunities and support marketing and sales initiatives with franchisees;
• Lead continuous improvement, innovation, and operational efficiency initiatives;
• Ensure execution of action plans and act as a link between franchisees and internal departments, ensuring alignment and agility in requests.

Business Consultant

Financial Planning and Analysis

• Support the construction and updating of financial models, including analyses of income statement (P&L); EBITDA; cash flow; debt; CAPEX; and operational KPIs;
• Conduct market research, identify comparable companies, recent transactions and sector benchmarks;
• Assist in preparing executive presentations and materials for the board, committees and potential investors;
• Organize information for due diligence processes, data rooms, request lists, and analyses of financial, operational and strategic documents;
• Support monitoring of financial and operational indicators relevant to M&A projects;
• Perform data processing, consolidation and validation of databases;
• Liaise with internal teams, consultants, investors and other stakeholders involved in projects;
• Contribute analyses and insights to support the company's strategic decision-making.