Gigamon

Marketing Program Manager – Integrated Campaigns and Events

Gigamon

full-time

Posted on:

Origin:  • 🇺🇸 United States • California

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Job Level

Mid-LevelSenior

Tech Stack

Cloud

About the role

  • Work in collaboration with the Corporate Events and Integrated Campaign Managers to support integrated campaigns and programs, corporate events and tradeshows, and special projects.
  • Set up and maintain all operational elements of marketing campaigns and programs; troubleshoot with vendors as necessary.
  • Adhere to work-back schedules for promotions and communications; review programs and project deliverables via intake briefs and scoping meetings.
  • Maintain and revise project work plans and calendars; handle day-to-day operational aspects using weekly team meetings to coordinate.
  • Update a unified view of the global marketing portfolio and maintain an integrated marketing calendar/roadmap.
  • Provide weekly status updates to program and project owners and executives; assist in building/updating decks for exec reviews.
  • Coordinate and participate in corporate event planning meetings; take notes and action items; send information and status reports.
  • Manage event timelines, resources, processes, logistics, vendors, timelines, budgets, exhibitor resource centers, registrations, hotels, signage, freight, demos, collateral, and shipping.
  • Work directly or with 3rd parties to secure venues and coordinate event staffing, schedules, and hotels.
  • Prepare, pack and ship trade show and exposition materials; participate in post-show reporting and evaluation.
  • Work with marketing operations to ensure tracking requirements are in place; manage reporting cadence, analytics, lead flow, and program performance optimization.
  • Coordinate with finance, accounts payable, and legal for vendor onboarding, contract review, purchase orders, invoices, and budget reconciliation.

Requirements

  • BA/BS in marketing or business, or comparable education/experience.
  • 5+ years relevant experience.
  • Ability to multi-task and prioritize in a fast-paced and dynamic work environment.
  • Organized, results driven; demonstrate track record of success in all key areas of responsibility.
  • Excellent organizational, communication, presentation, and collaborative skills to work independently and in a team environment and manage projects with many moving parts.
  • Initiative-taking and ability to shift strategies and tactics when required.
  • Strong collaboration skills to interact with key stakeholders in the business groups, marketing, field and channel sales teams.
  • Strong project management skills and ability to produce results on time and within budget.
  • Fast learner; able to understand new technologies and changes to processes.
  • Detail-oriented, well organized, efficient with time management.
  • Familiarity with Salesforce, Marketo, Workfront, Monday.com, 6sense, Folloze, PowerPoint, Excel, and Word.
  • Ability to travel on occasion.
  • Resides within San Francisco Bay Area or Dallas, TX and is able to commute to the office.