Marketing

• Partner with other members of CSM and product to drive activation and engagement for new users to the LifeLock products
• Identify opportunities to test welcome journeys for all LifeLock customers, with the goal of improving early life retention
• Partner with Product to understand the onboarding experience and how we can utilize data to personalize member communications
• Test and learn what other channels are value adds and improve ROI of early life outreach
• Monitor and analyze customer usage patterns, engagement metrics, and product adoption to identify opportunities
• Translate data insights into actionable recommendations for improving early life retention

Senior Manager, Lifecycle Marketing – Early Life Experience

Data Analyst

• Serve as the primary internal stakeholder for Gen's data layer; Engineering still owns much of this , but you need to be defining and maintaining the specification that governs what data is collected, how it is structured, and how it flows to all downstream consumers.
• Author and maintain the canonical data layer schema across web properties; own versioning, change management, and documentation.
• Establish naming conventions, event taxonomy, and variable standards that enable consistent analytics across product lines and geographies.
• Partner with product engineering, product management, and data engineering to review and approve any changes to the data layer before deployment.
• Own the enterprise Tealium iQ implementation end-to-end: tag library health, load rules, data layer variable configuration, publish workflows, and environment management.
• Lead the strategy for client-side and server-side tag deployment, evaluating trade-offs between performance, data fidelity, and privacy compliance.
• Define and enforce tag governance standards: tag audits, deprecation of legacy tracking, QA validation processes, and deployment approvals.
• Partner with marketing and adtech teams to onboard, configure, and maintain third-party vendor tags within the Tealium ecosystem.
• Define the instrumentation strategy for Gen's web and mobile web properties — determining what user behaviors, funnels, and events must be tracked to support product and marketing decisions.
• Collaborate with front-end engineers to implement and validate data layer pushes, ensuring accurate event capture across SPA and traditional page architectures.
• Own the QA and validation process for all instrumentation changes, including debugging via browser dev tools, Tealium's data trace, and Amplitude's event validation.
• Drive a culture of instrumentation-first feature development: new product features ship with tracking requirements defined before code is written.
• Own the marketing tag ecosystem — paid search, paid social, affiliate, email, and display — ensuring tags fire correctly, attributing conversions accurately, and respecting user consent state.
• Serve as the primary liaison between marketing, legal, and engineering on tagging-related privacy compliance: GDPR, CCPA/CPRA, and emerging global regulations.
• Manage the cookie governance framework: audit and classify all cookies set across Gen properties, maintain the cookie inventory, and ensure alignment with disclosed privacy policies.
• Own the consent management platform (CMP) configuration within Tealium, ensuring tag suppression, consent signal propagation, and opt-out behavior function correctly across all regions.
• Partner with the privacy and legal teams on data residency requirements, PII redaction in tracking payloads, and incident response when a privacy issue involves tagging or instrumentation.
• Own the Amplitude platform as Gen's primary digital analytics tool: contract, vendor relationship, governance model, and roadmap for adoption across product and marketing teams.
• Define and enforce the Amplitude data governance model — taxonomy, event naming standards, user property conventions, and project/space structure — ensuring a trustworthy, self-service analytics environment.
• Drive Amplitude adoption across product managers, growth managers, and marketers; build training materials, conduct workshops, and establish best practices so stakeholders can answer their own questions.
• Own the Amplitude SDK integration strategy and instrumentation quality: work with engineering teams to ensure SDKs are correctly implemented, events are validated, and the platform reflects the canonical data layer spec.
• Manage the integration between Tealium and Amplitude, ensuring data flows reliably, identity stitching is consistent, and the platform receives a clean, governed event stream.
• Lead the evaluation of Amplitude feature releases and adjacent tooling (e.g., Amplitude Experiment for A/B testing, Amplitude CDP capabilities) and recommend adoption where it delivers clear value.
• Manage and mentor a team of 2-3 ICs, providing weekly 1:1s, clear performance feedback, and development plans aligned to the career framework.
• Build succession plans, eliminate single points of failure, and develop the team's collective capability in data layer design, tag management, privacy, and Amplitude.
• Participate in hiring: define role requirements, build interview panels, shadow interviewers, and make hire/no-hire decisions as the hiring manager.
• Contribute meaningfully to the codebase on non-critical-path work — leading by example on code quality, process adherence, and high-quality pull requests.

Senior Manager, Digital Analytics

IT Support

• Respond to and manage IT support requests across multiple channels (Slack, ticketing systems, in-person, and remote platforms).
• Deliver high-quality in-person and remote technical support across office and distributed environments.
• Troubleshoot complex hardware and software issues across Windows and Mac platforms.
• Perform remote troubleshooting and support for global users.
• Monitor remote support channels to ensure timely issue resolution.
• Document, update, and manage ticket lifecycle through resolution.
• Manage full user lifecycle processes, including onboarding, offboarding, and internal transfers.
• Provision and decommission user accounts, endpoints, and access rights.
• Configure and deploy Windows and Mac workstations for new hires.
• Perform workstation upgrades, refreshes, and hardware repairs.
• Coordinate and support IT equipment shipping and logistics for remote employees.
• Provide Zoom Room and video conferencing support, including setup, troubleshooting, and ongoing maintenance.
• Ensure conference room AV systems operate reliably and are optimized for hybrid collaboration.
• Support meeting infrastructure during executive and high-visibility events as needed.
• Deliver infrastructure support, including networking and endpoint hardware troubleshooting.
• Diagnose and resolve network connectivity issues (wired and wireless).
• Support server environments and assist with basic server troubleshooting and maintenance.
• Collaborate with cross-functional and global infrastructure teams.
• Assist in managing office server rooms (MDF/IDF environments).
• Perform hands-on tasks including racking/un-racking equipment and installing patch cables.
• Provide physical tape library support within the data center environment.
• Support server hardware installations and basic server-level troubleshooting.
• Maintain data center operational standards and best practices.
• Manage and audit IT asset inventory.
• Track equipment lifecycle and ensure proper documentation.
• Lead and coordinate e-waste and equipment donation initiatives.
• Interact with IT leadership, including presenting project status and results.
• Work effectively across time zones and global teams.
• Demonstrate flexibility in supporting both NJ and NYC office locations as business needs require.

Senior IT Support Specialist

Frontend Engineer

• Take Ownership: You’ll be accountable for upholding a high bar for quality through design reviews, code reviews, test strategy, and production readiness.
• Collaborate cross-functionally: Partner with product, design, and fellow engineers to shape solutions, clarify tradeoffs, and deliver reliably.
• Architect for change: Design and build full-stack, frontend-leaning systems that are intentionally small, composable, and resilient to evolving product requirements.
• Improve Performance & Quality: Enforce architectural and operational quality, catching subtle issues that are easy to miss in fast-moving, AI-assisted development.
• Champion Functional Patterns: Champion functional programming principles and immutability to reduce side effects and make systems simpler to reason through and debug.
• Lead AI-assisted development: You’ll use AI assistants/agents for prototyping, scaffolding, refactoring, and exploratory development, then harden the result and rigorously validate through tests, reasoning, and edge-case review.
• Raise quality through testing: Build and maintain a strong automated test suite of unit, integration/contract, component/UI, and end-to-end coverage, with fast feedback loops in CI.

Senior Frontend Engineer – Engine

Financial Planning and Analysis

• Lead all corporate budgeting, forecasting and long-range planning processes, ensuring alignment between top-down targets and bottom-up business unit plans.
• Maintain and continuously improve corporate financial models, including revenue, cost, cash flow and scenario analyses.
• Drive a rolling forecast cadence that provides leadership with a real-time view of risks, opportunities and emerging trends.
• Leverage AI-powered forecasting tools and predictive analytics to enhance accuracy and reduce manual effort in the planning cycle.
• Provide financial support to the CEO and CFO, including preparation for quarterly earnings, Board presentations and investor materials.
• Prepare executive-ready crib packages and financial presentations that translate complex data into clear, compelling narratives for key stakeholders.
• Ensure accurate and timely internal and external reporting, maintaining a single source of truth for corporate financial performance.
• Develop and maintain standard dashboards and self-service reporting views, using BI and AI tools to provide real-time visibility for leadership.
• Define and track key corporate metrics and benchmarks to measure overall business performance against strategic objectives.
• Drive monthly and quarterly business reviews with clear variance analysis, insight into underlying drivers and prioritized actions.
• Partner with business unit finance teams to ensure consistency and transparency in how performance is measured and reported across Gen.
• Use advanced analytics and AI to surface trends, anomalies and forward-looking insights that inform executive decision-making.
• Provide creative and ad-hoc financial modelling that enables effective, data-backed decision-making on investments, capital allocation and strategic initiatives.
• Support M&A evaluation, integration planning and synergy tracking from a corporate finance perspective.
• Partner with Corporate Development, Treasury, Accounting, Tax and business finance teams to resolve complex financial questions and ensure continuity across planning processes.
• Develop and scale FP&A processes and procedures to support Gen's growth and increasing complexity.
• Identify and implement opportunities to automate routine reporting, data gathering and consolidation tasks through AI, RPA and workflow tools.
• Champion an AI-first mindset within Corporate FP&A — piloting new technologies (e.g., AI-assisted variance analysis, natural language reporting, predictive modeling) and sharing learnings across Finance.
• Foster a culture that combines rigorous analysis with business partnership and healthy challenge — encouraging the team to ask tough questions, propose alternatives and bring independent insight.
• Champion the use of data, automation and AI within Finance to create capacity for higher-value work and improve the speed and quality of insight.
• Role model Gen's values, promote diversity, equity and inclusion, and help build an environment where people can do their best work.

Senior Director – Corporate FP&A

AI Engineer

• Serve as the primary technical owner and senior subject matter expert for Microsoft 365 and Slack Enterprise Grid
• Architect, configure, and manage these platforms end to end
• Oversee day-to-day operations, ensuring timely request fulfillment and incident management
• Partner with Security, Compliance, and Legal to ensure collaboration solutions meet requirements
• Collaborate with stakeholders to translate requirements into scalable solutions
• Design and implement automation solutions to streamline business processes
• Provide L3/L4 escalation support and mentor junior engineers
• Lead technical execution of collaboration platform integrations for acquired companies
• Drive evaluation, deployment, and governance of AI-powered productivity tools
• Create and maintain comprehensive technical documentation and knowledge base articles

Senior Digital Workplace Engineer – AI & Collaboration

Platform Engineer

• Design, build, and optimize scalable batch and streaming data platforms, ETL/ELT frameworks, and AI-ready data pipelines supporting analytics, marketing, product, and operational use cases with strong focus on reliability, observability, scalability, and cost optimization.
• Architect and maintain enterprise-grade data models and semantic layer architectures using Kimball dimensional modeling methodologies, including fact/dimension design, conformed dimensions, slowly changing dimensions (SCDs), star schemas, and governed business metrics.
• Partner cross-functionally with Product, Martech, Analytics, Data Science, and Engineering teams to translate complex business processes into scalable data contracts, integration patterns, and trusted analytical models supporting attribution, audience intelligence, experimentation, personalization, and data activation.
• Design and support Martech and customer data infrastructure, including platforms such as Hightouch, Segment, Iterable, Amplitude, and other activation technologies, enabling audience orchestration, customer journey automation, reverse ETL, and real-time marketing use cases.
• Build and operationalize AI-powered solutions, intelligent agents, and data products that improve internal productivity, customer engagement, campaign optimization, and self-service access to data and insights.
• Define and enforce platform standards for schema evolution, data lineage, governance, metric consistency, access controls, naming conventions, and data quality SLAs across the organization.
• Improve operational excellence across the data ecosystem through monitoring, alerting, freshness validation, schema drift detection, incident response, root cause analysis, and production support, while leading technical design discussions, architecture reviews, mentorship, and adoption of AI-assisted engineering practices.

Senior Data Engineer – Data Platform, Martech Engineering

Backend Engineer

• Design and implement complex software solutions tailored to fintech needs.
• Take on a leadership role in and mentor development teams, guiding project direction and architecture.
• Ensure software complies with security standards and financial regulations.
• Optimize application performance for scalability and user experience.
• Uphold quality assurance through rigorous testing and code reviews.
• Solve intricate technical challenges under tight deadlines.
• Keep abreast of the latest fintech technologies and industry trends.
• Facilitate collaboration across departments to align software with business objectives.
• Provide operational support, troubleshooting, and system improvements.
• Contribute to strategic planning with tech insights and innovation proposals.

Senior Backend Engineer

Account Manager

• Own and execute the LifeLock PR strategy across product launches, partnerships, seasonal moments such as tax season, and broader thought-leadership opportunities.
• Drive rapid response and newsjacking opportunities across Gen’s consumer brands, including Norton, LifeLock, Avast, and MoneyLion.
• Translate research, product insights, and consumer trends into compelling media storylines, press materials, campaigns, and executive thought leadership.
• Build strong media relationships and secure high-impact coverage across consumer, lifestyle, tech, and personal finance outlets.
• Lead proactive outreach and storytelling that strengthens LifeLock’s trust, relevance, and consideration.
• Prepare spokespeople and senior leaders for interviews, speaking engagements, and bylined content.
• Collaborate cross-functionally across marketing, product, research, brand, social, legal, and other teams on integrated campaigns.
• Support influencer initiatives, align creator opportunities with brand priorities, and coordinate with agencies and external stakeholders.
• Define success metrics, track performance, and report on coverage quality, share of voice, sentiment, and campaign impact.

Public Relations Manager

Product Marketing

• Own marketing positioning and messaging for products and launches, crafting clear, compelling, and differentiated product narratives.
• Define messaging architecture aligned to target audiences and product strategy.
• Develop high-impact product copy, value propositions, key selling points, and feature narratives.
• Maintain and evolve foundational product storytelling assets including videos, screenshots, and hero product materials.
• Define comprehensive launch plans including tiering, target audiences, key messages, acquisition channel mix (DTC and non-DTC), investment levels, and launch cadence.
• Own integrated marketing execution as part of GTM, ensuring operational excellence and clear launch choreography.
• Partner closely with Product Strategy to ensure marketing execution aligns to broader GTM objectives.
• Develop and compile full integrated marketing plans in partnership with commercial teams - including channels, investment, campaign frameworks, calendar, and required assets.
• Establish business goals and objectives of each GTM and ensure plans are built to achieve goals.
• Drive and execute cross-functional, integrated campaigns across paid, owned, earned, lifecycle, partner, and regional channels – focusing on the entire end to end customer journey.
• Develop foundational launch materials ensuring accurate and compelling representation of product capabilities.
• Partner with Analytics to size opportunities, forecast impact, and define launch KPIs.
• Connect launch performance back to the original plan and business objectives.
• Monitor in-market results post-launch and coordinate cross-channel learnings.
• Continuously optimize messaging, materials, and activation strategies based on performance insights.
• Embed AI into product marketing and GTM workflows, leveraging it to accelerate insight synthesis, messaging development, launch planning, asset creation, and performance optimization.
• Demonstrate strong cross-functional fluency across channels, product, brand, analytics, and regional teams.
• Proactively connect teams and drive clarity across complex launches.
• Apply strong project management fundamentals to ensure timelines and deliverables are met.
• Bring innovative and bold launch ideas while maintaining disciplined execution.

Product Marketing – GTM Lead Manager

• Own marketing positioning and messaging for products and launches, crafting clear, compelling, and differentiated product narratives.
• Define messaging architecture aligned to target audiences and product strategy.
• Develop high-impact product copy, value propositions, key selling points, and feature narratives.
• Maintain and evolve foundational product storytelling assets including videos, screenshots, and hero product materials.
• Define comprehensive launch plans including tiering, target audiences, key messages, acquisition channel mix (DTC and non-DTC), investment levels, and launch cadence.
• Own integrated marketing execution as part of GTM, ensuring operational excellence and clear launch choreography.
• Partner closely with Product Strategy to ensure marketing execution aligns to broader GTM objectives.
• Develop and compile full integrated marketing plans in partnership with commercial teams - including channels, investment, campaign frameworks, calendar, and required assets.
• Establishes business goals and objectives of each GTM and ensures plans are built to achieve goals.
• Drive and execute cross-functional, integrated campaigns across paid, owned, earned, lifecycle, partner, and regional channels – focusing on the entire end to end customer journey.
• Develop foundational launch materials ensuring accurate and compelling representation of product capabilities.
• Partner with Analytics to size opportunities, forecast impact, and define launch KPIs.
• Connect launch performance back to the original plan and business objectives.
• Monitor in-market results post-launch and coordinate cross-channel learnings.
• Continuously optimize messaging, materials, and activation strategies based on performance insights.
• Embed AI into product marketing and GTM workflows, leveraging it to accelerate insight synthesis, messaging development, launch planning, asset creation, and performance optimization.
• Demonstrate strong cross-functional fluency across channels, product, brand, analytics, and regional teams.
• Proactively connect teams and drive clarity across complex launches.
• Apply strong project management fundamentals to ensure timelines and deliverables are met.
• Bring innovative and bold launch ideas while maintaining disciplined execution.

Product Marketing Lead Manager – Freemium

Product Manager

• Build and own MoneyLion’s experimentation framework - holdouts, CRO, and A/B testing - and the incrementality and attribution methodology used across every lifecycle pillar (activation, monetization, retention, expansion).
• Own the decisioning / automation layer: AID / Hightouch orchestration, eligibility, frequency, routing, and guardrails feeding Iterable, in-app, and ads.
• Independently lead high-impact, cross-functional initiatives across multiple growth and monetization touchpoints in the MoneyLion experience.
• Enhance performance - analyze user funnels, execute A/B tests, and optimize journeys to maximize conversion, monetization, and retention.
• Champion a test-and-learn culture - drive experimentation, promote data-first thinking, and lead innovation to accelerate growth.
• Partner with each lifecycle journey manager to design tests that prove (or disprove) decisioning lift versus business-as-usual, and translate readouts into concrete automation improvements.
• Support monetization and pricing decisions across first purchase, upsell, retention, and reactivation experiences with rigorous experiment design and clean reads.
• Supervise and continuously improve the AI agents (rapid response, monitoring & forecasting, quality supervision) and set the guardrails they operate within.
• Proactively identify opportunities and solve business, data, and technical challenges without needing step-by-step direction.

Product Growth & Experimentation Manager, User Lifecycle

• Lead the product strategy and roadmap for login, sign-up, subscription access and sharing, and profile management across Gen’s ecosystem.
• Join the Accounts and Entitlements team, which provides core services used across multiple Gen products.
• Work on shared components that power licensing, subscription management, e-commerce integrations, partner support, and more.
• Collaborate with a wide range of teams to deliver secure, scalable, and consistent user experiences.
• Operate in a highly visible, cross-functional role with broad organizational impact.

Principal Product Manager

Product Designer

• Shape strategy through design: Translate complex problems and abstract ideas into elegant, usable solutions grounded in user needs and business goals.
• Raise the bar for craft: Own end-to-end experience quality—from flows and information architecture to interaction details and visual polish—so that every touchpoint feels cohesive, confident, and human.
• Design intelligent experiences: Bring clarity and usability to AI-powered products by designing interactions that feel natural, transparent, and trustworthy.
• Think systematically: Design scalable design patterns and frameworks to make more room for the hardest problems.
• Turn insights into impact: Translate complex problems and abstract ideas into simple, usable, and delightful solutions grounded in user needs and data.
• Prototype and test with AI: Explore new possibilities through discovery, rapid prototyping, and user testing—especially around how AI can simplify tasks or personalize experiences.
• Collaborate and influence: Partner across disciplines to align design outcomes with user needs, business goals, and AI capabilities.
• Champion design quality: Ensure every touchpoint is cohesive, accessible, human-centered and beautiful. Give and solicit feedback to ensure we maintain a high bar for craft.

Principal Product Designer

• Serve as the primary relationship manager for partner organizations, driving expansion and revenue growth. Develop tailored account plans to deepen relationships, identify cross-sell/upsell opportunities, and ensure long-term value creation.
• Own onboarding, performance analysis, and recurring business reviews with support from senior partnership leaders as needed.
• Monitor KPIs, analyze revenue and funnel performance, and leverage data to inform strategy and decision-making.
• Represent partner needs in product roadmap discussions, gather feedback, and present beta product offerings to partners.
• Provide data-driven forecasting and bottom-up guidance for your book of business, considering macroeconomic factors, upsell pipeline, product roadmap, and strategic opportunities. Use insights to influence decision-making and drive sustainable growth.
• Work closely with internal stakeholders, including Sales & Business Development, Product, Marketing, Analytics, Data Science, and Engineering, to align partner needs with company objectives. Collaborate on go-to-market strategies, product innovation, and performance optimizations to maximize partner success.