Gartner

Lead Generation Manager

Gartner

full-time

Posted on:

Origin:  • 🇺🇸 United States • Virginia

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Salary

💰 $76,000 - $107,000 per year

Job Level

Senior

About the role

  • Partnering with Consulting VPs to provide support with a client-centric marketing perspective
  • Lead Generation / Sales Support including daily client inquiry mining for potential leads
  • Qualify leads directly with Sales channel (MSE, LE, GE) and assess size, scope before escalating to VPs
  • Produce sales and marketing materials, create marketing emails and provide succinct wordage for AEs
  • Support campaign management for client attendance at Gartner Conferences
  • Support selected number of VPs with Gartner Sales territory management, meeting scheduling, identifying/targeting/monitoring key accounts
  • Serve as main departmental point of contact for internal inquiries from Sales, EXP, EITL, Research Board, CSO and Gartner Research
  • Support Salesforce CRM system upkeep for territory pipeline reporting/forecasting
  • Other ad-hoc and strategic project initiatives as needs arise
  • Primary objective to increase volume of active engagements and qualified leads

Requirements

  • Bachelor’s degree preferred
  • 4+ years’ work experience in a Lead Generation / Client Services role preferred
  • Experience working in the technology sector preferred, but not essential
  • Expertise in brand journalism, editorial content creation, and integrated marketing techniques a plus
  • Self-starter and innovative thinker required
  • Strong proficiency with Microsoft Excel (ability to create pivot tables and VLOOKUPs)
  • Strong proficiency in Microsoft PowerPoint and Outlook
  • Interest or experience in an IT-related industry
  • Ability to work in a fast-paced work environment and a willingness to think out of the box
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