Marketing Coordinator
50 Marketing
Senior Manager, Enterprise Channel Marketing
Galileo
full-time
Posted on:
Location Type: Remote
Location: Remote • 🇺🇸 United States
Visit company websiteSalary
💰 $155,000 - $170,000 per year
Job Level
Senior
About the role
- Develop and execute strategic channel recommendations - Analyze performance data across conferences, webinars, custom events, and partnerships to make definitive start/stop/optimize decisions that maximize pipeline ROI
- Plan and execute enterprise marketing events - End-to-end management of industry conferences, executive roundtables, webinars, and custom events, ensuring each generates qualified prospects aligned with sales objectives
- Partner strategically with enterprise sales teams - Provide leads with rich contextual insights, conduct regular feedback sessions on lead quality, and create enablement materials that accelerate deal progression
- Optimize channel performance through data analysis - Track full-funnel metrics from event attendance through closed deals, presenting quarterly performance reviews with clear budget reallocation recommendations
- Identify and evaluate new channel opportunities - Research competitor activities, industry trends, and emerging channels to recommend innovative approaches that differentiate Galileo in the market
- Coordinate cross-functional campaign execution - Collaborate with creative, lifecycle marketing, and sales teams to ensure consistent messaging and seamless prospect experiences across all touch points
- Manage budget allocation and vendor relationships - Oversee event spend and partnerships to ensure maximum impact per dollar invested, negotiating with venues, sponsors, and service providers
Requirements
- 5-7 years of enterprise B2B marketing experience with complex, multi-stakeholder sales cycles in regulated industries (healthcare, finance, SaaS, or similar compliance-heavy sectors)
- 3+ years combining sales enablement and field/events marketing - proven track record of both strategic channel selection AND hands-on event execution
- Demonstrated success generating measurable pipeline through event portfolios, with ability to track performance from initial engagement through closed deals
- Experience working directly with enterprise sales teams on lead generation, qualification, and sales enablement, with strong references from sales leaders
- Proficiency with CRM and marketing automation systems (HubSpot, Salesforce, or similar) and event management platforms
- Track record of data-driven optimization - using performance analytics to make strategic recommendations about channel mix, budget allocation, and event selection
- Bachelor's degree in marketing, business, or related field with strong analytical and communication skills.
Benefits
- Medical / Dental / Vision insurance
- Flexible Spending Account
- Health Savings Account + match
- Company paid STD/LTD, AD&D, and Life insurance
- Paid Family Leave
- 401K + match
- Paid Time Off
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
data analysisevent managementsales enablementpipeline generationperformance analyticsbudget allocationchannel optimizationlead generationstrategic channel selectionmeasurable pipeline
Soft skills
communicationcollaborationstrategic thinkinganalytical skillsfeedback facilitationnegotiationorganizational skillsproblem-solvingrelationship managementcross-functional coordination
