Performance Marketing

• We’re seeking a Demand Generation Manager - Enterprise ABM to join our marketing team and play a critical role in supporting the Senior Manager of Enterprise Marketing. In this position, you’ll drive demand and engagement across enterprise prospects through a targeted ABM and demand generation strategy. This role offers the chance to impact qualified lead generation and increase engagement in high-value accounts.
• Plan, execute, and manage demand generation initiatives, including webinars, virtual events, and paid media campaigns. Drive brand awareness and pipeline growth among target accounts.
• Collaborate with the Senior Manager to develop and implement multi-channel campaigns, optimizing for reach, conversion, and engagement across key accounts.
• Work closely with the content and creative teams to develop tailored assets (e.g., landing pages, email templates, social posts) that align with ABM goals and resonate with target audiences.
• Oversee paid media efforts on platforms such as LinkedIn and Google Ads, adjusting strategies to maximize ROI and enhance campaign performance.
• Monitor, analyze, and report on campaign performance using key metrics like lead generation, pipeline growth, and engagement. Provide actionable insights and recommendations to optimize future campaigns.
• Lead the end-to-end planning and execution of webinars and events, from initial setup to post-event analysis and follow-up, ensuring high engagement and valuable lead generation.

Demand Generation Manager

Paid Search Manager

B2B Demand Generation Lead

Paid Media Manager

Demand Generation Manager

Director of Mobility Performance Marketing