Senior Content Marketer – Enterprise, Campaigns
Animalz
Marketing Manager, Content & Product Marketing, Ad Tech
Freestar
full-time
Posted on:
Location Type: Remote
Location: Remote • 🇺🇸 United States
Visit company websiteJob Level
Mid-LevelSenior
About the role
- Develop and execute a comprehensive social media and content strategy across relevant platforms (e.g., LinkedIn, YouTube, blog posts, website copy, and newsletters) to increase brand awareness and engagement.
- Maintain a consistent tone of voice and ensure content aligns with brand, product, and corporate messaging.
- Manage the content calendar and coordinate with internal stakeholders for timely publishing and amplification.
- Measure content performance and optimize based on engagement metrics and audience insights.
- Implement SEO best practices in all content creation to maximize organic reach and search engine visibility.
- Create design work for social graphics, sales collateral, infographics, and event materials using tools like Canva, Figma, or Adobe Creative Suite and ensure a cohesive and professional brand image across all materials.
- Collaborate with external designers or agencies for larger design projects as needed.
- Ensure all visuals meet brand standards and enhance content storytelling.
- Develop clear, compelling product positioning and messaging that differentiate our solutions in the ad tech marketplace.
- Create and update sales enablement materials, including one-sheets, pitch decks, and case studies.
- Support go-to-market initiatives by collaborating with Sales and Product Marketing leadership to strengthen messaging, highlight key features, and amplify strategic partnerships.
- Support industry event participation by preparing messaging, content, and collateral.
Requirements
- 5+ years of marketing experience with proven success creating and managing digital content across multiple channels (LinkedIn, website, blog, social, etc.)
- 3+ years of experience in the ad tech industry (DSP, SSP, publisher solutions, data platforms, or related).
- Strong writing, editing, and storytelling skills with a clear grasp of tone, voice, and technical nuance.
- Experience translating technical concepts into audience-friendly language.
- Working knowledge of design tools (Canva, Adobe Creative Suite, or similar).
- Familiarity with CRM and marketing automation tools (e.g., HubSpot, or similar).
- Comfortable collaborating across departments and balancing multiple projects with tight deadlines.
- Self-starter who thrives in a fast-moving, remote environment.
- Experience managing or contributing to company social media channels.
- Understanding of SEO, analytics, and content performance measurement.
Benefits
- Competitive compensation and benefits, with flexibility and respect for work-life balance.
- Medical, Dental, and Vision benefits
- 401K with company match, vested immediately
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
content strategySEO best practicescontent performance measurementwritingeditingstorytellingtranslating technical conceptssales enablement materialsdigital content managementad tech knowledge
Soft skills
collaborationproject managementself-startercommunicationtime managementcreativityattention to detailadaptabilityproblem-solvingstrategic thinking
