Content Marketing Manager

• Develop and implement a scalable ROI framework to assess the value of incremental expert call transcripts across customer segments, geographies, and use cases
• Write SQL queries and combine data from multiple systems to build analyses spanning engagement metrics, account ASV, win rates, and content coverage
• Partner with product, content, and commercial teams to contextualize findings and guide strategic decisions on Expert Insights content investment
• Deliver dashboards, models, and presentations that enable leadership to make data-driven resource allocation decisions
• Monitor the ongoing performance and ROI of content investments and recommend course corrections where needed
• Develop a deep understanding of customer personas and content use cases to ensure analyses reflect real-world impact

Business Strategy Analyst, Directed Content

Content & Community Strategist

Multiplatform Editor

Content & Social Specialist

Product, Content Marketing Manager

Creative Content Coordinator