Senior Content Marketer – Enterprise, Campaigns
Animalz
Business Strategy Analyst, Directed Content
AlphaSense
full-time
Posted on:
Location Type: Remote
Location: Remote • New York • 🇺🇸 United States
Visit company websiteSalary
💰 $93,000 - $128,000 per year
Job Level
Mid-LevelSenior
Tech Stack
SQL
About the role
- Develop and implement a scalable ROI framework to assess the value of incremental expert call transcripts across customer segments, geographies, and use cases
- Write SQL queries and combine data from multiple systems to build analyses spanning engagement metrics, account ASV, win rates, and content coverage
- Partner with product, content, and commercial teams to contextualize findings and guide strategic decisions on Expert Insights content investment
- Deliver dashboards, models, and presentations that enable leadership to make data-driven resource allocation decisions
- Monitor the ongoing performance and ROI of content investments and recommend course corrections where needed
- Develop a deep understanding of customer personas and content use cases to ensure analyses reflect real-world impact
Requirements
- 3–5 years of experience in analytics, business intelligence, strategy, or market intelligence; SaaS, content, or financial services experience a plus
- Proficient in SQL with proven ability to query and manipulate large datasets across disparate systems
- Strong analytical and problem-solving skills, with demonstrated ability to structure frameworks for ROI or business impact measurement
- Comfortable working with multiple data types (engagement metrics, account ASV, win rates, content publication data) and synthesizing them into actionable insights
- Familiarity with use cases for market intelligence or expert content across different user personas (investors, corporates, consultancies)
- Excellent communicator who can translate complex analyses into clear recommendations for leadership and stakeholders.
Benefits
- Performance-based bonus
- Equity
- Generous benefits program
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
SQLdata analysisROI framework developmentdata manipulationdashboard creationmodel developmentperformance monitoringengagement metrics analysisaccount ASV analysiscontent coverage analysis
Soft skills
analytical skillsproblem-solving skillscommunication skillsstrategic thinkingcollaborationpresentation skillsstakeholder managementadaptabilitycritical thinkinginsight synthesis
