Conduct and present comprehensive research to understand target audiences, preferences, and expectations for mobile games.
Partner with a Research Manager and work on a specific set of games, growing as the product evolves.
Collaborate closely with Research Managers to plan and execute consumer insights and user research initiatives for mobile products.
Implement research plans by coordinating with vendors, cross-functional teams, and other stakeholders.
Manage and conduct research and usability projects utilizing online tools such as Playtestcloud, Alchemer, Solsten.
Support end-to-end research projects using quantitative and qualitative methodologies to address stakeholder inquiries.
Create and develop survey and research briefs.
Perform data analysis and effectively present research findings evaluating the potential appeal of game concepts, art styles, and overall market feasibility.
Act as the advocate for player perspectives in regular product meetings, championing the importance of consumer research.
Requirements
Passionate about gaming with relevant experience in the mobile gaming industry.
Skilled in both moderated and unmoderated user research, with a focus on consumer research that informs decision-making.
Strong communication skills, adept in storytelling and presentations to convey research insights effectively.
Proficient in quantitative and qualitative research methods, with exceptional survey design skills.
Experience with user research tools (e.g., usertesting.com, playtestcloud.com) is a plus.
Proficient in Excel, PowerPoint, G-suite, and familiar with data visualization tools like Looker.
Knowledge of data manipulation and statistical analysis software (SPSS, SAS, or similar).
A degree in psychology, HCI, social sciences, or a related field is preferred.