Expert VA

Growth Marketing

• Own the full customer journey from generating interest to converting clients and keeping them long term
• Drive growth by bringing in leads and revenue through ads, email, outreach, content, and partnerships
• Plan, launch, and improve marketing campaigns based on data and actual results, not guesswork
• Track key numbers such as cost per client, conversion rates, and revenue, and continuously improve performance
• Be highly numbers driven by regularly analyzing what is working and what is not, then taking action to improve results
• Lead and guide the marketing team while staying hands on with execution
• Work closely with the sales team to improve lead quality and increase closed deals
• Manage and optimize CRM using GoHighLevel and utilize tools like Claude AI for automation and efficiency
• Continuously test new ideas, measure performance, and scale what works best

Growth Marketing Manager

SEO Marketing

• Drive organic search growth and increase domain authority
• Generate qualified inbound leads within the remote staffing and outsourcing space
• Execute SEO strategy including keyword research, on-page optimization, and technical improvements
• Create structured content briefs aligned with search intent
• Track keyword rankings, traffic growth, and conversions

SEO Specialist

Operations

• Conduct training sessions for newly hired staff on company processes, client requirements, and tools.
• Develop and maintain training materials, SOPs, and knowledge resources.
• Monitor trainee progress and provide constructive feedback.
• Provide cross-functional backup support during absences to maintain operational continuity.
• Quickly adapt to different responsibilities while maintaining high-quality standards.
• Identify process gaps and suggest improvements for smoother handovers.
• Learn and master all internal tools and platforms, including Salesforce, GoHighLevel, Zoom, and Google Workspace.
• Serve as a go-to resource for troubleshooting and guidance on tool usage.
• Document best practices and create guides for efficient tool use.
• Stay updated with emerging digital tools, platforms, and methodologies relevant to operations.
• Assist in streamlining workflows, optimizing schedules, and improving task delegation.
• Monitor and report on team performance, training effectiveness, and task completion.

Growth Marketing Manager

SEO Specialist

Operations Associate