Director, Advanced Data Analytics and Insights
skillventory - A Leading Talent Research Firm
PythonSQLTableau
Senior Marketing Analytics Manager
Duolingo
full-time
Posted on:
Location Type: Office
Location: New York City • New York • 🇺🇸 United States
Visit company websiteSalary
💰 $153,000 - $258,000 per year
Job Level
Senior
Tech Stack
PythonSQLTableau
About the role
- Create data-driven insights about the impact of our global performance marketing campaigns
- Develop new approaches to grow our user base through data-driven marketing optimization
- Partner with our data science team to better understand our new user cohorts and user behaviors
- Act as a thought partner in defining marketing key performance indicators and tracking progress against target metrics
- Mold data from multiple sources to answer key strategic marketing questions
- Partner with marketing tech to influence and prototype backend data design, build intuitive and readable dashboards using visualization tools (e.g., Tableau), and extract actionable insights
- Bridge analytics and marketing, speaking both languages
- Help build the foundations of measuring and understanding the impact of media spend and enable data-driven marketing campaigns
Requirements
- Minimum of a Bachelor's degree in Statistics, Mathematics, Economics, or another related STEM degree field
- At least 4 years of experience as a marketing analyst working with data from digital campaigns, including using data to inform strategic campaign decisions
- Strong ability to condense complex concepts and analysis into clear and concise takeaways that drive action
- Strong expertise using SQL to extract, clean, and transform data in large, complex, nested, databases
- Proficiency with data visualization tools such as Tableau or Data Studio for data analysis, insight synthesis and presentation
- Demonstrated strong intellectual curiosity
- Able to work in our New York office
- (Exceptional) Hands-on experience running and optimizing digital app install campaigns
- (Exceptional) Expertise working with R, Python, or other statistical software
- (Exceptional) An impressive Duolingo XP or streak!
Benefits
- Equity compensation
- World-class benefits
- Interview accommodations available (contact accommodations@duolingo.com)
ATS Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
data analysisSQLdata visualizationTableauData StudioRPythondigital marketingcampaign optimizationstatistical analysis
Soft skills
intellectual curiositycommunicationstrategic thinkingproblem-solvingcollaborationdata-driven decision makingcondensing complex conceptsactionable insightspartnershipadaptability
