Own what goes out on our global social channels, including TikTok, Instagram, Twitter, and YouTube channels
Create content that consistently entertains and generates strong organic reach
Improve our content and test bold ideas, balancing creative insight with quantitative analysis
Define the tone of our mascot Duo and translate the Duolingo brand to our social audiences
Be accountable for growing our organic impressions, follower growth, and building brand love
Manage, hire, and coach a best-in-class social team that breaks ground on what it means to be 'social-first'
Bring a social understanding to our global and local campaigns and mentor other marketing team members on what works on social
Ideate and execute on social-first campaigns that break through in culture
Requirements
7-10 years social media experience at major brand or organization, including at least 2-3 years of management experience
Proven track record of growing social communities over time
Creative portfolio showcasing work that resonates in culture, articulates clear concepts, and drives business growth
Ability to work in high-level content strategy and hands-on production tasks with extreme attention to detail
Experience leading video productions from concepting to distribution
Strong collaboration skills and the ability to build trust, influence partners, and inspire teams
Excellent communication skills that lead to effective and concrete output
Ability to relocate to and work in Pittsburgh, PA or New York, NY
Portfolio submission is mandatory for consideration of your candidacy
Benefits
Equity compensation
World-class benefits
Benefits that care for our employees' holistic well-being (link provided)
Interview accommodations available (contact accommodations@duolingo.com)
ATS Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
social media managementcontent creationquantitative analysiscontent strategyvideo productioncampaign executionorganic reach growthcommunity buildingcreative portfolio developmenthands-on production
Soft skills
collaborationtrust buildinginfluenceteam inspirationcommunicationattention to detailcreativitymentoringleadershipaccountability