Duolingo

Social Media Director

Duolingo

full-time

Posted on:

Location Type: Office

Location: New York City • New York, Pennsylvania • 🇺🇸 United States

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Salary

💰 $189,600 - $342,000 per year

Job Level

Lead

About the role

  • Own what goes out on our global social channels, including TikTok, Instagram, Twitter, and YouTube channels
  • Create content that consistently entertains and generates strong organic reach
  • Improve our content and test bold ideas, balancing creative insight with quantitative analysis
  • Define the tone of our mascot Duo and translate the Duolingo brand to our social audiences
  • Be accountable for growing our organic impressions, follower growth, and building brand love
  • Manage, hire, and coach a best-in-class social team that breaks ground on what it means to be 'social-first'
  • Bring a social understanding to our global and local campaigns and mentor other marketing team members on what works on social
  • Ideate and execute on social-first campaigns that break through in culture

Requirements

  • 7-10 years social media experience at major brand or organization, including at least 2-3 years of management experience
  • Proven track record of growing social communities over time
  • Creative portfolio showcasing work that resonates in culture, articulates clear concepts, and drives business growth
  • Ability to work in high-level content strategy and hands-on production tasks with extreme attention to detail
  • Experience leading video productions from concepting to distribution
  • Strong collaboration skills and the ability to build trust, influence partners, and inspire teams
  • Excellent communication skills that lead to effective and concrete output
  • Ability to relocate to and work in Pittsburgh, PA or New York, NY
  • Portfolio submission is mandatory for consideration of your candidacy
Benefits
  • Equity compensation
  • World-class benefits
  • Benefits that care for our employees' holistic well-being (link provided)
  • Interview accommodations available (contact accommodations@duolingo.com)

ATS Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
social media managementcontent creationquantitative analysiscontent strategyvideo productioncampaign executionorganic reach growthcommunity buildingcreative portfolio developmenthands-on production
Soft skills
collaborationtrust buildinginfluenceteam inspirationcommunicationattention to detailcreativitymentoringleadershipaccountability
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