Marketing Campaign Manager
First American
Field Marketing Manager, Events
Dropbox
full-time
Posted on:
Location Type: Remote
Location: Remote • 🇺🇸 United States
Visit company websiteSalary
💰 $126,500 - $192,500 per year
Job Level
SeniorLead
About the role
- Lead the strategy and execution of field events marketing programs across North America
- Create and implement comprehensive event programs: Dropbox-led regional events, third-party conferences, ancillary activations, and customer-driven experiences
- Ensure a strong customer-first orientation in event production, highlighting Dropbox’s value and building consistent connections with audiences
- Create and manage an event calendar that positions Dropbox at industry conferences, trade shows, and activations
- Partner with Brand & Communications to align storytelling, creative assets, and experiences with Dropbox positioning
- Drive cross-functional collaboration with Sales, Integrated Marketing, Product Marketing, and Communications to align events with business objectives
- Manage operational aspects: vendor relationships, venue selection, contract negotiations, budget allocation, and program governance
- Design and implement pre-event, onsite, and post-event engagement strategies to maximize attendance and customer impact
- Extend event reach through digital, social, and web channels with cross-functional partners
- Track performance against key metrics, report on ROI, and recommend data-driven improvements
- Collaborate with creative and content teams to produce event materials and promotional assets that align with brand standards
Requirements
- 8+ years of B2B marketing experience with a focus on event and field marketing
- Proven track record of designing, scaling, and executing event marketing programs that drive measurable business impact
- Strong understanding of B2B lead flow processes and experience working closely with marketing ops, sales ops, and direct sales teams
- Skilled in managing complex, cross-functional projects and events, with a strong focus on detail, timelines, and flawless execution
- Hands-on experience with budget management and vendor negotiations
- Data-driven approach with experience analyzing program performance and providing actionable insights
- Excellent communication, presentation, and interpersonal skills with the ability to build strong relationships across Brand, Integrated Marketing, and other cross-functional teams
- Travel approximately up to 30%
ATS Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
event marketingB2B marketingbudget managementvendor negotiationsdata analysisprogram performance trackingevent program designcustomer engagement strategiescross-functional project managementROI reporting
Soft skills
communication skillspresentation skillsinterpersonal skillsrelationship buildingattention to detailorganizational skillscollaborationstrategic thinkingproblem-solvingcustomer-first orientation
