DieProduktMacher

Senior Marketing Consultant

DieProduktMacher

full-time

Posted on:

Location Type: Remote

Location: Remote • 🇩🇪 Germany

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Job Level

Senior

About the role

  • Work directly with leading companies across industries to shape go-to-market approaches and design impactful campaigns
  • Support and deliver client projects including marketing and sales efficiency initiatives, campaign audits, and optimization programs
  • Research, design, and refine GTM strategies tailored to industries, markets, and client challenges
  • Conduct market and competitor analysis and assess client marketing maturity to identify improvement areas
  • Evaluate existing campaigns, define KPIs, and implement optimization strategies to improve ROI
  • Prepare workshops, reports, and actionable playbooks guiding clients in their marketing efforts
  • Act as a trusted advisor, facilitating discussions, workshops, and decision-making processes with clients

Requirements

  • 4–6+ years of professional experience in marketing consultancy, agency work, or B2B strategy roles
  • Strong track record of developing and executing go-to-market strategies and campaign optimization
  • Confident in front of senior stakeholders and able to guide from concept to execution
  • Strong analytical skills and ability to turn data into actionable insights
  • Deep understanding of B2B marketing, go-to-market planning, and content strategy
  • Hands-on familiarity with CRM, marketing automation, and digital campaign tools
  • Solid project management abilities and comfort handling multiple client engagements
  • Fluent in German and English
  • Familiarity with the German and wider European B2B landscape

ATS Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
go-to-market strategiescampaign optimizationmarket analysiscompetitor analysisKPI definitiondata analysiscontent strategymarketing efficiency initiativesclient project deliveryactionable insights
Soft skills
analytical skillsstakeholder managementcommunicationproject managementclient engagementfacilitationdecision-makingworkshop preparationtrust buildingguidance
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