Provide expertise, vendor knowledge, and industry best practices across digital technology components including: Identity Resolution, Data Management and Architecture, Analytics/ Measurement & Reporting, Artificial Intelligence and Modeling, Audience Management, Testing and Optimization, Content Management and Delivery, Channel Personalization, Demand Generation, and AdTech
Connect technology capability goals to our needs and build compelling stories to explain value
Build relationships and manage client expectations by facilitating and driving client meetings and discussions
Lead daily delivery efforts partnering with the engagement team members to complete materials in PowerPoint, excel (can maintain spreadsheets), and Lucidchart.
Lead discovery meetings with clients, new partners, vendors or subject matter experts taking notes, gathering documentation and identifying follow-ups
Bring an industry-leading perspective / POV about an important area of the customer experience technology stack and create expertise
Provide opinions and recommendations in all manner of marketing-related technology use cases
Lead consulting engagements by building the storytelling and developing recommendations for how to best use information and technology to guide programs across all channels and media
Manage consulting analysts to guide work product development, coach storytelling skills, and educate on technology capabilities
Leverage existing frameworks and gather important assets and materials
Oversee internal projects to improve the offerings and capabilities of the team including bringing new consulting engagements to leadership for consideration
Develop materials to illustrate and educate teams on how CX technology components work together to support evolved customer experiences
Support business development opportunities across variety of industries as a technology strategy subject matter expert (SME) or finding opportunities within existing clients
Requirements
7+ years of experience consulting within technology or marketing OR 7+ years of experience working in a digital agency operating marketing technology in a specific field
Senior knowledge of Customer Relationship Marketing (CRM) technical concepts, customer experience technology, including loyalty, service, commerce, content, analytics and cloud technologies
Expert knowledge in a focused capability or capabilities around relational databases, customer data integration, analytic modeling, campaign management, content management, commerce, loyalty, messaging, service and business intelligence systems will be evaluated
Experience managing people
Expert proficiency in excel (can maintain spreadsheets), PowerPoint, Lucidchart, Miro and Vizio
Bachelor's degree from an accredited college/university
Ability to travel for clients up to 25%
Benefits
Medical, vision, and dental insurance
Life insurance
Short-term and long-term disability insurance
401k
Flexible paid time off
At least 15 paid holidays per year
Paid sick and safe leave
Paid parental leave
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.