Darkroom

Manager

• Creator Network Ownership: Build and scale Darkroom’s proprietary TikTok creator network, with a focus on retention, performance, and brand alignment.
• Team Management: Lead and mentor Creator Leads and Creator Managers; establish best practices for outreach, onboarding, and relationship management.
• Program Development: Launch structured creator tiers, perks, and incentives that improve creator experience and output.
• CRM & Systems Oversight: Own the development of Darkroom’s creator CRM, reporting infrastructure, and tracking tools to manage scale and performance.
• Campaign Oversight: Collaborate with Strategists and the Director of TikTok Shop to match creators to campaigns, track output, and ensure delivery meets content and performance standards.
• Event Strategy: Lead the execution of creator-facing events, activations, and livestream initiatives that strengthen relationships and drive GMV.
• Performance Accountability: Report on creator campaign success, affiliate revenue contribution, and content quality trends using structured KPIs and platform data.
• Cross-functional Leadership: Partner with Accounts, Strategy, Media Buying, and Creative to align creator work with client objectives and campaign timelines.

Creator Manager

Marketing

• Support day-to-day execution of TikTok Shop creator and affiliate campaigns, including onboarding, activation, and content tracking.
• Assist with UGC creator sourcing and management for paid social, marketplaces, and performance campaigns.
• Track creator deliverables, posting timelines, and performance across TikTok Shop and UGC campaigns.
• Maintain accurate creator records in Darkroom’s CRM, including outreach status, campaign participation, and performance notes.
• Coordinate product seeding, affiliate link setup, and basic creator communications.
• Monitor live campaigns and flag performance wins, risks, or gaps to Creator Leads.
• Support creator community initiatives, perks, and events as needed.
• Collaborate with Accounts, Strategy, and Creative to ensure creator execution aligns with campaign goals.

Creator Marketing Associate

Recruitment

• Support recruiting workflows across multiple teams by coordinating and executing day-to-day hiring activities.
• Source and engage talent through LinkedIn Recruiter, outbound messaging, job boards, and referrals.
• Schedule interviews, support candidate communication, and help ensure a smooth, professional candidate journey.
• Maintain clean candidate data and pipeline tracking in Ashby.
• Assist with job postings, screening coordination, and offer process support.
• Partner with recruiters and hiring managers to improve hiring operations and reduce time-to-fill.

Associate Recruiter

Recruiter

Performance Marketing

• Own media strategy across Meta, Google, TikTok, AppLovin, and emerging platforms — with deep expertise in Meta performance, creative strategy, and measurement.
• Build and scale client P&Ls for DTC and omni-channel brands; model pro forma revenue, margin, and contribution scenarios.
• Develop innovative full-funnel growth strategies grounded in data, creative diversity, and performance insights.
• Partner with data and analytics teams to implement MMM, MTA, and in-platform attribution models; communicate insights clearly to clients and executives.
• Oversee client onboarding and ongoing strategy audits; ensure media plans ladder to profitable growth and scalable CAC/LTV dynamics.
• Lead monthly executive reviews with client leadership to assess performance, forecast growth, and ensure alignment across marketing and finance teams.
• Serve as the primary escalation point for client and internal challenges; operate as the accountable owner of performance and client satisfaction.
• Lead and scale a best-in-class Paid Media Department — including Media Directors, Strategists, and Paid Social/Search Managers.
• Establish operational frameworks, workflows, and training systems to standardize excellence across all client accounts.
• Directly manage 10+ team members (and growing), ensuring strong KPI accountability, time allocation, and client success metrics.
• Partner with Recruiting to hire elite media talent with a DTC and Meta-first mindset.
• Conduct quarterly reviews and establish growth plans that align with both individual and departmental goals.
• Build a culture of curiosity, testing, and accountability — one that attracts the most capable paid media minds in the industry.
• Oversee department-wide budgets, staffing, and financial performance, ensuring efficient resource allocation and sustainable margins.

Managing Director, Paid Media

Email Marketing Manager

• Lead a team of lifecycle marketing experts to build sophisticated email, SMS, and loyalty programs that drive retention, increase LTV, and power sustained growth for a portfolio of fast-scaling e-commerce brands.
• Report to the Director of Retention and collaborate closely with Performance, Creative, and Strategy teams to deliver cohesive, cross-channel campaigns rooted in data and customer psychology.
• Serve as the senior point of contact for select clients, working to develop best-in-class retention strategies.

Senior Email Marketing Manager

• Serve as the senior point of contact for select clients, working to develop best-in-class retention strategies. On a weekly basis, you will meet with clients to discuss current and future initiatives.
• Develop strategic campaign calendars and prioritize projects and initiatives designed to scale your clients’ email and SMS programs.
• Provide support and guidance to help Retention Specialists analyze data, develop winning retention strategies and create reports for clients happiness.
• Project manage and delegate client tasks to your team, consisting of both specialists and designers. Review all client briefs and designs for approval before they are sent to the client.
• Coordinate cross-departmentally with the Performance Marketing and Strategy teams to develop cohesive and creative campaigns that drive client growth.
• Assign segmentation and QA email and SMS campaigns ensuring flawless delivery to customer audiences.
• Report on strategic KPIs for clients, creating insights and actionable recommendations to grow client retention engagement and revenue.
• Execute on automation/flow logic set-up, pop-up builds, and app integrations.

Mechanical Engineer

• Own the core product experience end-to-end: interaction design, polish, performance, and stability.
• Move fluidly from concept → Figma/Cursor → browser prototype → production, often in the same day.
• Design and build motion-rich, responsive interfaces with expert-level CSS and deep attention to how things feel.
• Architect front-end state that scales — balancing local, global, and server state across complex, real-time interactions.
• Shape how people work with software in the age of agents — you'll define new patterns, not just implement existing ones.
• Collaborate directly with the CEO to translate ambiguous product ideas into shipped features.
• Build and evolve our design system through hands-on prototyping and experimentation.
• Use AI tools (Cursor, Claude Code, etc.) as force multipliers to move faster and push quality higher.

Design Engineer

Content Marketing Manager

• Own the performance content engine: Build the system for ideation → scripting → production planning → editing → iteration that produces ads with clear value prop, proof, and offer.
• Own creative strategy for ads: Define testing roadmaps (angles, hypotheses, batches, iterations, scaling rules) and turn performance data into next-batch decisions quickly.
• Build multi-format capability: Expand Darkroom’s output across:
• Paid short-form for Meta/TikTok/Axon
• AI-generated product video where it increases speed/variant depth
• Conversational commerce (street interviews, podcast formats, reactive cuts)
• Internal Darkroom-made content (on-camera product use, rapid testing)
• Founder capture systems (getting what you need with minimal friction)
• Creator partnerships (briefing for angles/style and controlling consistency)
• Create operating cadence with Paid Media + Social Commerce teams: Run weekly creative performance reviews; tighten the loop between spend signals and creative iteration; turn UGC volume into strategic UGC usefulness.
• Lead, hire, and coach the team: Build a high-output group of creative strategists and editors; create standards, feedback loops, and leadership depth.
• Leverage new technology to increase output and effectiveness: have a perspective and curiosity with respect to AI. Integrate new technology to provide best in class quality and output for our performance creative clients.
• Partnerships with Production studios: Determine the line where our work ends; we will be delivering high tempo creative strategies for clients that deliver consistent output (per the above formats). Know when and how to tap other production partners for larger scale engagements. Determine the agencies perspective on this.
• Design the runway to organic (without derailing paid): Build the blueprint for organic expansion with Oren while protecting execution focus now.

Managing Director, Performance Content – Head of Social Creative Studio

Content Manager

• Manage a team of 2-4 designers focused on paid ad creative, with room to grow the team over time.
• Provide creative direction, actionable feedback, and career support through regular 1:1s and project reviews.
• Oversee creative quality, ensuring assets align with brand identity, platform best practices, and campaign objectives.
• Partner with performance marketers and strategists to develop and iterate on high-performing ad campaigns.
• Help refine internal processes, establish creative standards, and lead collaborative sessions to drive creative innovation.
• Lead concept development and execution for paid media campaigns across Meta, TikTok, YouTube, and display platforms.
• Translate client’s marketing strategy and performance data into clear, compelling ad concepts.
• Design and direct a range of assets including static ads, animations, mobile-first videos, and storyboards for short-form content.
• Present creative work to stakeholders and clients with clarity, confidence, and strategic rationale.
• Monitor performance data in collaboration with the marketing team to inform creative iterations and improve results over time.

Creator Manager

Creator Marketing Associate

Associate Recruiter

Associate Recruiter

Recruiter

Managing Director, Paid Media

Senior Email Marketing Manager

Senior Email Marketing Manager

Design Engineer

Managing Director, Performance Content – Head of Social Creative Studio

Associate Content Director