Head of Community
Duolingo
Social Marketing Strategist
Copper Courier
contract
Posted on:
Location Type: Remote
Location: Remote • Arizona • 🇺🇸 United States
Visit company websiteSalary
💰 $5,000 per month
Job Level
Mid-LevelSenior
About the role
- Act as the brand manager for your state newsroom’s social presence, ensuring consistency in tone, voice, and visual identity across platforms.
- Manage the state social content calendar, ensuring coordination between product, creative, marketing, underwriting, and event teams to align with larger marketing and distribution goals.
- Analyze audience data and engagement metrics to refine content strategies and improve reach.
- Develop and execute localized social strategies that align with Courier’s talent-driven content model to achieve measurable audience growth and engagement goals.
- Collaborate directly with talent to shape and promote their digital products across social media to achieve measurable audience growth and engagement goals.
- Serve as in-house social experts with demonstrated ability to stay ahead of platform trends and develop innovative ways to amplify content across TikTok, Instagram, YouTube, and other relevant platforms.
- Optimize social-first content for engagement, ensuring it resonates with local audiences and converts new followers into loyal readers.
- Test new content formats and social media tactics to continuously improve performance and audience growth.
Requirements
- Insatiable curiosity—you see stories everywhere and love making content feel relevant and engaging.
- Deep cultural awareness—you stay tapped into trends, niche communities, and online conversations.
- Strong platform fluency—you know how to optimize content for TikTok, Instagram Reels, YouTube Shorts, and more.
- A strategic mindset—you think beyond just posting; you consider audience psychology and platform behavior.
- Cross-functional collaboration skills—you’re comfortable working across departments to align content with larger marketing, brand, and editorial goals.
- Content calendar management experience—you’re highly organized and know how to balance different content priorities while keeping workflows efficient.
- A mission-driven approach—you are politically aware and passionate about using social media to engage audiences on the issues that matter that align with COURIER values and company-wide objectives.
- Based in Arizona (required).
ATS Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
social media managementcontent strategyaudience analysiscontent optimizationcontent calendar managementengagement metrics analysissocial-first content developmentplatform trend analysiscontent format testinglocalized social strategies
Soft skills
curiositycultural awarenessstrategic mindsetcross-functional collaborationorganizational skillsmission-driven approach
