Content and Copy Writer
Noory Books - مكتبة نوري
Job Level
JuniorMid-Level
About the role
- Transform complex ideas into sharp, persuasive, and engaging copy that moves people to act.
- Shape Oppizi’s brand voice across campaigns, landing pages, emails, and ads, ensuring clear, consistent, and compelling messaging.
- Create persuasive, conversion-driven copy across digital and offline channels to clarify value proposition and scale international presence.
- Write high-conversion copy for landing pages, websites, email campaigns, ads, and product messaging.
- Distill complex ideas into simple, engaging, and persuasive narratives.
- Develop and refine messaging frameworks that articulate Oppizi’s value proposition across audiences and touchpoints.
- Apply persuasion psychology and behavioral principles (social proof, scarcity, loss aversion, framing) to maximize impact.
- Contribute to the development and evolution of Oppizi’s brand voice, ensuring consistency across all channels.
- Collaborate closely with the design, growth, and content teams to deliver cohesive campaigns.
- Continuously test, measure, and optimize copy performance across campaigns.
- Support the Head of Marketing in shaping communication strategy for key launches and global campaigns.
Requirements
- Native-level English with exceptional grammar, nuance, and style.
- 2–4 years of proven experience as a copywriter.
- Strong understanding of persuasion psychology and the behavioral principles behind effective messaging.
- Demonstrated ability to write copy that delivers measurable results (clicks, sign-ups, conversions).
- Skilled at adapting tone and style across different audiences and channels.
- Collaborative mindset, open to feedback and comfortable working in cross-functional teams.
- (Nice to have) Experience writing for B2B SaaS, performance marketing, or tech-driven companies.
- (Nice to have) Familiarity with SEO best practices and how to naturally integrate keywords into copy.
- (Nice to have) Understanding of conversion optimization, A/B testing, and analytics tools.
- (Nice to have) Experience adapting copy for international or multilingual markets.
- (Nice to have) Portfolio that includes both short-form conversion copy (ads, CTAs, landing pages) and longer storytelling (emails, case studies, brand campaigns).
- (Nice to have) Curiosity for behavioral science, consumer psychology, or marketing experimentation.
- (Nice to have) Previous experience in a fast-paced startup or scale-up environment.
