Salary
💰 $160,100 - $188,100 per year
Tech Stack
PythonReactSQLTableau
About the role
- Analyze lead funnel efficiency, marketing measurement and pipeline management to optimize marketing funnel health
- Collaborate with Marketing, Growth, Sales & Finance stakeholders to generate actionable insights
- Identify high-impact opportunities through data exploration and provide strategic recommendations to improve top-of-funnel conversion metrics
- Define marketing metrics, develop scalable reporting to monitor pipeline health, and analyze drivers for company KPIs
- Design and execute A/B tests to measure impact of product features and launches
- Provide deep understanding of customer journey phases and analyze metrics like ROI and CLTV to identify growth opportunities
- Share actionable insights and recommendations with leadership at various levels
- Collaborate with other data scientists to share best practices and champion data-driven decision making
Requirements
- 3+ years of experience in Data Science supporting a marketing function, preferably at a B2B SaaS company
- Strong proficiency in data manipulation, especially using SQL (3+ years of experience)
- Proficiency in a scripting language (Python or R)
- Proficiency in data visualization and building dashboards with tools such as Tableau
- Excellent communication skills and ability to collaborate with technical and non-technical stakeholders
- Experience with marketing attribution models across a variety of channels (SEO, Paid Search, Social, etc.) and A/B testing frameworks
- Exceptional problem solving skills and detail-oriented mindset
- Bachelor or advanced degree in a quantitative discipline (computer science, engineering, statistics, economics, etc.)
- Legal authorization to work in the United States (application asks about work authorization and sponsorship)