Marketing Manager – Ruminant
Ralco
Engagement Marketing Manager
Color
full-time
Posted on:
Location Type: Remote
Location: Remote • 🇺🇸 United States
Visit company websiteSalary
💰 $115,000 - $130,000 per year
Job Level
Mid-LevelSenior
About the role
- Lead the end-to-end creation and execution of multi-channel member outreach campaigns (email, mail, digital events, creative campaigns)
- Write, edit, and test copy that engages different population segments across clients
- Partner with Customer Success and clients to recommend rollout strategies tailored to specific populations and enrollment goals
- Maintain campaign calendars and documentation, ensuring clarity across internal and client teams
- Own and improve workflows for launching campaigns at scale, driving operational excellenceIdentify new growth or engagement opportunities based on campaign data and audience behavior
Requirements
- 5+ years of marketing experience executing high volume marketing campaigns, preferably for a B2B2C product.
- Experience using and executing campaigns in Braze software
- Experience creating and implementing comprehensive enrollment marketing plans, preferably for a B2B2C product
- Demonstrated success driving multi-channel engagement and member acquisition using segmentation, personalization and triggered communications
- Strong project management, written and verbal communication skills
- Experience collaborating with and presenting to clients
- Experience managing and optimize multi-channel marketing campaigns, analyzing performance data to inform strategy adjustments
- Track and report on key performance indicators related to enrollment marketing efforts
- Motivated and energetic, proven ability to work independently and collaboratively, learn quickly and drive toward defined goals and targets in a fast-paced high growth environment
Benefits
- 💰 Competitive salary
- ✨ Comprehensive medical, dental, vision, life, and disability benefits
- 📈 401k match
- 📝 Monthly phone and wifi stipend for employees, annual ergonomic stipend
- 🏝 Generous vacation policy, paid holidays and company-wide recharge days
- 🍼 Equal paid parental leave for birthing and non-birthing parents
- Free cancer screening and prevention resources for employees and their adult dependents
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
multi-channel marketingcampaign executioncopywritingdata analysissegmentationpersonalizationtriggered communicationsenrollment marketingproject managementperformance tracking
Soft skills
communicationcollaborationindependencemotivationadaptabilityorganizational skillsstrategic thinkingproblem-solvingcreativityleadership
