Cogent Analytics

Sales

• Own the North American wide format sales strategy for horizontal cutting solutions under the direction of the EVP of Sales
• Drive direct revenue through active customer engagement while developing the long-term sales infrastructure for the horizontal vertical market
• Establish territory coverage, account strategy, and pipeline discipline aligned with EVP-led forecasting and operating cadence
• Identify and develop opportunities across wide format graphics, signage, display, and industrial applications, with crossover into corrugated, commercial print, labels, and packaging
• Serve as the executive-facing subject-matter expert for wide format solutions
• Conduct high-level customer presentations, on-site evaluations, and executive briefings
• Collaborate with applications, service, and operations teams to ensure customer success and strong post-sale outcomes
• Operate as the vertical leader within EVP-led sales organization
• Provide regular updates, forecasts, and strategic recommendations directly to the Executive Vice President of Sales
• Partner with the Executive Vice President of Sales to define hiring plans, coverage models, and growth milestones for the wide format team
• Mentor and support future sales team members as the vertical scales
• Deliver structured market feedback to guide executive decisions on investment, staffing, and product focus

Sales Manager – Capital Equipment

• Own the North American wide format sales strategy for horizontal cutting solutions under the direction of the EVP of Sales
• Drive direct revenue through active customer engagement while developing the long-term sales infrastructure for the horizontal vertical market
• Establish territory coverage, account strategy, and pipeline discipline aligned with EVP-led forecasting and operating cadence
• Identify and develop opportunities across wide format graphics, signage, display, and industrial applications, with crossover into corrugated, commercial print, labels, and packaging
• Serve as the executive-facing subject-matter expert for wide format solutions
• Conduct high-level customer presentations, on-site evaluations, and executive briefings
• Collaborate with applications, service, and operations teams to ensure customer success and strong post-sale outcomes
• Provide regular updates, forecasts, and strategic recommendations directly to the Executive Vice President of Sales
• Partner with the Executive Vice President of Sales to define hiring plans, coverage models, and growth milestones for the wide format team
• Mentor and support future sales team members as the vertical scales
• Deliver structured market feedback to guide executive decisions on investment, staffing, and product focus

• Own the North American wide format sales strategy for horizontal cutting solutions under the direction of the EVP of Sales
• Drive direct revenue through active customer engagement while developing the long-term sales infrastructure for the horizontal vertical market
• Establish territory coverage, account strategy, and pipeline discipline aligned with EVP-led forecasting and operating cadence
• Identify and develop opportunities across wide format graphics, signage, display, and industrial applications, with crossover into corrugated, commercial print, labels, and packaging
• Serve as the executive-facing subject-matter expert for wide format solutions
• Conduct high-level customer presentations, on-site evaluations, and executive briefings
• Collaborate with applications, service, and operations teams to ensure customer success and strong post-sale outcomes
• Partner with the Executive Vice President of Sales to define hiring plans, coverage models, and growth milestones for the wide format team
• Mentor and support future sales team members as the vertical scales
• Deliver structured market feedback to guide executive decisions on investment, staffing, and product focus

Account Manager

• Prospecting and Driving Business Development: Conduct outreach via calls, emails, and networking to secure 10+ meetings/week with business owners.
• High-Impact Sales Execution: Utilize a consultative sales approach to introduce Cogent’s Discovery Process, an expert-led business analysis designed to uncover opportunities for profitability and efficiency.
• Market Leadership & Brand Ambassadorship: Engage with business owners and key stakeholders in your region to build a strong presence and position Cogent as the go-to partner for business growth.
• Strategic Pipeline Ownership: Work closely with Cogent’s in-office business development team to maximize client-facing appointments, while driving your own pipeline growth and closing high-value deals.
• Performance-Driven Leadership: Your success is measured entirely by your ability to prospect, convert, and drive revenue. While business development and marketing provide support, you are accountable for your market’s performance.
• Aggressive Sales Targeting: Drive a minimum of 35 prospect touches per week, securing at least one Discovery commitment weekly.

Territory Manager – Regional Vice President of Sales

• Take ownership of your defined market, establishing yourself as a business leader through:
• Conduct outreach via calls, emails, and networking to secure 10+ meetings/week with business owners.
• Utilize a consultative sales approach to introduce Cogent’s Discovery Process.
• Engage with business owners and key stakeholders in your region to build a strong presence.
• Work closely with Cogent’s in-office business development team to maximize client-facing appointments.
• Your success is measured entirely by your ability to prospect, convert, and drive revenue.
• Drive a minimum of 35 prospect touches per week, securing at least one Discovery commitment weekly.

Account Executive

• Provide, support and perform work relating to customer needs through “best practices” in the field.
• Maintain the highest integrity in representing the company while working with little to no supervision.
• Deliver a high quality of sale and workmanship while representing the company at all times in the highest standards of professionalism.

Technical Sales Representative

Business Operations

• Manage a portfolio of 5–6 small business clients in a hybrid model.
• Act as a financial firefighter and strategic coach, driving urgent change, real results, and lasting impact where it matters most.
• Lead from the front, drive client performance, and improve client liquidity for small business owners across the US.
• Start by mastering Cogent methodology and client approach, then quickly move to support clients in driving financial improvement.
• Act as Co-CEO, rolling up your sleeves to drive change with clients and collaborating with internal team (PATs, Accounting, Marketing, Recruiting, and BD PD).
• Drive urgency with clients to help drive behavior and organizational change, monitoring KPIs and finances.

Innovative Consultant – SMB Business Operations, Management

Business Development Rep

• Conduct a business development discovery with Cogent clients to understand the Client’s role in the market, previous business development efforts, and organizational revenue goals.
• While on-site, build, document, and outline a business development plan that is solely focused on the client and positively impacts their growth goals. This plan should incorporate both short-term actions and long-term behaviors necessary to achieve success in the BITE (Build, Implement, Train, and Execute) methodology.
• Identify new issues and opportunities in the client organization. Create tangible and quantifiable change that will address these issues and support material improvement in the client’s business in the following functional areas:
• *Generate additional volume of product or service sales
• *Enhance margin through improved sales GP
• *Diversify customer base
• *Enhance client’s liquidity through improvement with terms for client’s customers
• *Extend existing customer relationships and sales volume
• Collaborate with the Client to clearly define growth goals, human resources available, and sales enabler technology (i.e., CRMs) currently in place.
• Manage the body of work to a high quality and on-time delivery, as identified in the “Business Development Plan." Follow the established Cogent Analytics process for client and project engagement.
• Review and disseminate information from sales activity reports and apply this analysis to business development improvement on behalf of the client.

Sales Manager – Capital Equipment

Sales Manager – Capital Equipment

Sales Manager – Capital Equipment

Territory Manager – Regional Vice President of Sales

Territory Manager – Regional Vice President of Sales

Technical Sales Representative

Innovative Consultant – SMB Business Operations, Management

Business Development Project Director