Care.com

Principal Product Manager, Pricing and Packaging

Care.com

full-time

Posted on:

Origin:  • 🇺🇸 United States • New York

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Salary

💰 $180,000 - $215,000 per year

Job Level

Lead

Tech Stack

SaltStackSQL

About the role

  • Develop and test new pricing models, including subscription, tiered, value-based, and usage-based pricing, to maximize revenue and customer adoption.
  • Define and execute the overall pricing and packaging strategy for new and existing consumer products, aligning with company goals and market dynamics.
  • Conduct in-depth market research, competitive analysis, and customer segmentation to identify pricing opportunities and inform packaging decisions.
  • Collaborate with product stakeholders to embed pricing considerations early in the product development lifecycle.
  • Analyze pricing performance metrics, conduct A/B tests, and iterate on pricing strategies to optimize outcomes.
  • Lead cross-functional teams through the pricing and packaging lifecycle, from discovery and ideation to implementation and post-launch optimization.
  • Develop and maintain a deep understanding of customer needs, market trends, and competitive landscapes to inform strategic recommendations.
  • Advocate for customer value and business objectives in all pricing and packaging discussions.
  • Mentor and guide junior product managers on pricing and monetization best practices.
  • Identify opportunities to improve internal pricing systems to enable faster testing and iteration.

Requirements

  • 10+ years of product management experience, with a strong focus on pricing, monetization, and packaging strategies in a B2B SaaS environment.
  • Strong financial expertise, with deep knowledge of metrics such as ARPU, LTV, and CAC.
  • Skilled in financial modeling and P&L analysis.
  • High level of data proficiency; comfortable writing SQL queries, building dashboards, and analyzing A/B test results.
  • Proven track record of successfully launching and optimizing pricing models that resulted in significant revenue growth.
  • Deep understanding of various pricing strategies, including subscription, freemium, usage-based, and value-based pricing.
  • Strong analytical skills and ability to translate complex data into actionable insights.
  • Experience conducting market research, competitive analysis, and customer segmentation.
  • Excellent communication, presentation, and interpersonal skills.
  • Experience with A/B testing and experimentation frameworks for pricing optimization.
  • Ability to thrive in a fast-paced, dynamic environment and manage multiple priorities effectively.
  • Bachelor’s degree in Business, Marketing, Economics, or a related field; MBA preferred.
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