Boon

Marketing

• Structure and monitor the marketing plan, organizing campaigns, launches and institutional initiatives.
• Coordinate requests with internal teams and external partners, ensuring alignment with brand positioning.
• Write and edit content for various channels (website, presentations, emails, social media and commercial materials).
• Create briefs and oversee deliverables from design, content, media teams and external vendors.
• Support awareness campaigns, demand generation and brand-strengthening initiatives.
• Plan and execute content activities and digital presence.
• Monitor KPIs and results, proposing improvements and course corrections.

Marketing Coordinator