AVIXA

Content Marketing Manager

• Lead content strategy and planning for the conference program
• Partner with Show Director and Live Content leadership to align positioning and target audiences
• Manage integration and evolution of conference program into AVIXA/InfoComm
• Own speaker and content partner ecosystem including recruitment and management
• Leverage industry input and audience research to refine topics and messaging
• Establish and manage content advisory groups as appropriate
• Monitor and analyze content performance translating insights into improvements
• Provide content leadership for attendee experience and sponsorship alignment
• Serve as a strategic content advisor to stakeholders
• Support content-led growth initiatives through supplemental editorial projects
• Partner with Event Operations for effective delivery of education programs
• Serve as primary point of accountability for conference program content status
• Represent organization externally at industry events

Manager, Live Content