Director of Performance Marketing
IntegrateUp
PPC Marketing/Ad Manager
AutoMarket
full-time
Posted on:
Location Type: Remote
Location: Remote • Arizona • 🇺🇸 United States
Visit company websiteJob Level
Mid-LevelSenior
About the role
- - **Job Posts:** Regularly post, manage, and optimize a high volume of online job postings on platforms like Indeed utilizing established templates and guidelines.
- - **Meta Ad Management:** Develop and manage Meta PPC campaigns to drive results for both client and business growth.
- - **Multi-Channel: **Launch and manage additional marketing channels (such as email campaigns, blogs, newsletters, etc.) to expand our marketing reach.
- - **Collaboration:** Coordinate with marketing partners/contractors including copywriters, designers, SEO agencies, developers, etc to efficiently execute strategies.
- - **A/B Testing:** Implement systematic A/B testing processes to refine ad performance, targeting, and messaging.
- - **Analytics:** Track, analyze, and report KPI’s to gauge efficiency of marketing channels, enhance performance, and drive strategic decision-making.
- - **Process Development: **Help build scalable and replicable systems, templates, and processes for future team growth and efficiency.
Requirements
- - **4+ years of PPC advertising experience minimum** (B2B preferred)
- - **2+ years of full-time remote experience** (hybrid/covid not applicable)
- - **Bachelor’s degree or higher in Marketing, Business, or a related field**
- - Advanced proficiency in Meta ad creation and management is a strong advantage
- - Well-rounded skillset w/ ability to write copy, visual assets, analyze results, etc
- - Advanced skills in analytics, A/B testing, and data-driven decision-making
- - Stellar written communication skills with the ability to craft and refine engaging ad copy, value propositions, etc.
- - Working at-home computer with reliable high-speed internet (50 Mbps+)
- - Highly organized with strong project management and prioritization abilities
- - In-depth AI, Automation, and/or Integration expertise is a plus
Benefits
- - **Competitive pay plan w/ extremely high earning potential **
- - **Freedom to work from home without micromanagement**
- - **Comprehensive benefits package (health, dental, life, etc)**
- - Standard 5-day work week w/ **no weekends**
- - Company-sponsored 401(k) retirement plan
- - Paid vacation/PTO + paid holidays
- - Monthly home internet/equipment allowance
- - Annual $250 stipend to support any home office needs
- - Unparalleled career growth and advancement opportunities
- - Work with modern, cutting-edge tools and tech including AI
- - Casual, positive, and friendly work environment
- - Healthy work-life balance w/ flexible work schedules
- - Potential opportunity for equity/ownership stake
- - And so much more!
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
PPC advertisingMeta ad managementA/B testingAnalyticsData-driven decision-makingCopywritingVisual asset creationProcess developmentKPI trackingMulti-channel marketing
Soft skills
Written communicationProject managementOrganizational skillsCollaborationPrioritizationStrategic decision-makingEfficiency improvementCreativityAdaptabilityAttention to detail
Certifications
Bachelor’s degree in MarketingBachelor’s degree in BusinessBachelor’s degree in a related field
