Performance Marketing

• Design and execute multi-channel demand generation campaigns targeting SMBs
• Build ABM strategies with clear goals, audience segmentation, and channel mix
• Own paid media (search, social, display, syndication) and continuously test offers and creative
• Manage MQL to SQL pipeline performance, including CAC and disqualification rates
• Write campaign briefs and align stakeholders across Sales, Brand, and Product Marketing
• Report on campaign performance and pivot based on insights
• Partner with Sales to ensure lead quality and feedback loops
• Optimize website chat playbooks and lead conversion paths
• Collaborate across teams to align messaging and touchpoints throughout the funnel

Demand Generation Manager

Paid Media Manager

Demand Generation Manager

Director of Mobility Performance Marketing

Senior Marketing Campaign Manager

Campaign Manager, German Speaker