Demand Generation Specialist – Industrial B2B/SaaS
FINDIQ
Specialist, Paid Social
Amsive
full-time
Posted on:
Location Type: Remote
Location: Remote • New York • 🇺🇸 United States
Visit company websiteJob Level
JuniorMid-Level
About the role
- Day-to-day tasks may include campaign creation, audience/targeting development, ad creation/iteration, tactic selection, performance reporting, and assisting with any other tasks necessary to meet campaign performance goals.
- Being mapped to complex clients in a supporting capacity, with an emphasis on daily tasks focused on reviewing creative, audience, & bidding performance; monitoring budgets for all active client campaigns.
- Thinking of tests that have the potential to move the needle, and assisting with the implementation, tracking, and reporting on those tests.
- Assisting with the development of creatives, tracking & reporting on their performance, and ideating new creative options to test.
- Compiling detailed, easy-to-read reports; finding insights and suggesting solutions based on those reports; working with other departments and the clients to build new reports as necessary.
- Controlling quality: ensuring all ads, budgets, settings, etc. are correct for each client.
- Staying informed of industry trends and best practices, focusing on how changes can help improve offerings to accounts, sharing knowledge with team members.
- Contributing proactively to corporate initiatives, process changes, and other duties as needed.
Requirements
- High school diploma or GED equivalent required
- 2-4 years’ experience with managing paid social advertising campaigns.
- Impeccable attention to detail
- Ability to own projects – making sure they get done correctly and on time
- An inquisitive nature.
- Ability to build ad campaigns in various user interfaces and editing tools
- Ability to find the story within the data.
- Excellent attention to detail
- Strong knowledge of Facebook Ads Manager, additional business manager experience/familiarity a plus (Meta, Snap, TikTok, Reddit, Twitter, Pinterest, etc.)
- Familiarity with Google Analytics
- Facebook Blueprint Certification preferred
- Solid knowledge of MS Excel and Powerpoint applications, Google work products, and other common business tools.
- Product Catalog/Commerce Manager and Pixel knowledge across all major social platforms (Meta, Snap, TikTok, Reddit, Twitter, Pinterest, etc.)
- Experience working with complex accounts or brands.
Benefits
- flexible work arrangements
- professional development opportunities
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
paid social advertisingcampaign creationaudience targetingad creationperformance reportingdata analysisbudget monitoringcreative developmentreport compilationquality control
Soft skills
attention to detailproject ownershipinquisitive naturecollaborationproactive contribution
Certifications
Facebook Blueprint Certification
