Marketing Operations

• Own and manage A-LIGN’s marketing automation platforms and lifecycle marketing workflows
• Serve as the internal point of contact for lifecycle marketing execution, optimization, and marketing tech stack
• Serve as main liaison between marketing and revenue operations teams to ensure alignment and collaboration across initiatives
• Generate, report, operate and drive alignment across weekly, monthly, and quarterly initiatives to analyze performance across all marketing channels, derive insights, and recommend improvements
• Maintain and enhance data quality through enrichment tools and lead routing systems
• Support marketing campaign execution through project management tools, list building and enrichment, cross-team coordination, and field marketing planning and execution
• Own and utilize data orchestration tools like RingLead to scale record management and hygiene programs
• Own and scale database enrichment program leveraging first- and third-party intent tools as well as advanced AI and non-AI research methods
• Define and track, along with leadership, KPIs relevant to the marketing organization
• Reports to Senior Revenue Operations Manager; Full-Time, Exempt role

Marketing Operations Manager

Marketing Operations Manager

Marketing Operations Manager

Marketing Operations Manager

Marketing Operations Specialist, Marketo

Marketing Operations Associate