Marketing Operations Engineer, GTM
SightCall
WordPress
Marketing Operations Manager
Align Technology
full-time
Posted on:
Location Type: Remote
Location: Remote • 🇺🇸 United States
Visit company websiteJob Level
Mid-LevelSenior
Tech Stack
Apollo
About the role
- Own and manage A-LIGN’s marketing automation platforms and lifecycle marketing workflows
- Serve as the internal point of contact for lifecycle marketing execution, optimization, and marketing tech stack
- Serve as main liaison between marketing and revenue operations teams to ensure alignment and collaboration across initiatives
- Generate, report, operate and drive alignment across weekly, monthly, and quarterly initiatives to analyze performance across all marketing channels, derive insights, and recommend improvements
- Maintain and enhance data quality through enrichment tools and lead routing systems
- Support marketing campaign execution through project management tools, list building and enrichment, cross-team coordination, and field marketing planning and execution
- Own and utilize data orchestration tools like RingLead to scale record management and hygiene programs
- Own and scale database enrichment program leveraging first- and third-party intent tools as well as advanced AI and non-AI research methods
- Define and track, along with leadership, KPIs relevant to the marketing organization
- Reports to Senior Revenue Operations Manager; Full-Time, Exempt role
Requirements
- Bachelor’s degree in marketing, business, or other relevant fields preferred
- 3+ years of experience in marketing operations or related roles
- Strong understanding of marketing automation, email marketing, and campaign analytics
- Proficiency in managing and integrating marketing tech stacks
- Proven knowledge of relevant tools and platforms: Salesforce, Pardot, RingLead, Chili Piper, ZoomInfo, Apollo, Clay, Google Analytics, Looker, Asana
- Excellent communication and organizational skills
- Ability to work independently and collaboratively across teams
- Ability to meet deadlines with a high degree of motivation
Benefits
- Healthcare, Dental, and Vision Benefits
- Employer Paid Life Insurance and Disability Insurance
- EAP - Employee Assistance Program
- Pet Insurance
- 401(k) Plan with Employer Matching
- Competitive Bonus Structure
- Home Office Reimbursement
- Certification Reimbursement
- Personalized Career Coaching
- Generous Paid Time Off
- Paid Office Closure December 25-January 1
- Vacation Bonus
- Summer Hours
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
marketing automationemail marketingcampaign analyticsdata quality managementdatabase enrichmentKPI trackingproject management
Soft skills
communicationorganizationalcollaborationindependencemotivation
