Ada

Partner Marketing Manager

Ada

full-time

Posted on:

Location Type: Remote

Location: Remote • California, New York • 🇺🇸 United States

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Job Level

Mid-LevelSenior

About the role

  • Develop and own joint marketing strategies with key technology partners, aligned with shared business objectives.
  • Build and execute go-to-market programs, including co-branded campaigns, demand generation initiatives, industry events, and thought leadership opportunities.
  • Manage partner relationships, working closely with partner marketing teams to maximize visibility and impact across marketplaces and channels.
  • Plan and deliver integrated campaigns that showcase joint solutions, including webinars, case studies, product launches, and executive events.
  • Create differentiated narratives that highlight partner value propositions.
  • Oversee co-marketing initiatives, ensuring seamless execution and measurable results across demand-gen activities.
  • Create sales and enablement assets (pitch decks, one-pagers, playbooks) that help internal and partner sellers articulate joint value.
  • Develop training and certification programs that deepen partner teams’ understanding of our solutions.
  • Build advocacy by capturing and amplifying joint customer success stories.
  • Define KPIs and reporting frameworks to measure partner marketing effectiveness from awareness to revenue impact.
  • Continuously optimize campaigns based on data insights, feedback, and evolving partner priorities.
  • Build scalable processes and infrastructure to expand marketing programs across future partnerships.

Requirements

  • 3+ years of experience in B2B partner, channel, or product marketing, ideally in SaaS, enterprise tech, or AI.
  • Strong track record of building and executing end-to-end partner marketing programs with large technology partners (hyperscalers, enterprise providers, CRM, CMS, or ecosystem leaders).
  • Proven ability to craft compelling messaging and positioning that resonates across audiences.
  • Skilled in developing sales enablement assets and training programs to accelerate adoption and influence pipeline.
  • Data-driven and results-oriented, with experience establishing performance frameworks for co-marketing programs.
  • Collaborative and relationship-focused, with the ability to influence cross-functional teams and partner stakeholders.
  • Strong communication skills and a creative storyteller who can translate technical concepts into engaging narratives.
Benefits
  • Unlimited Vacation: Recharge when you need to.
  • Comprehensive Benefits: Extended health coverage, dental, vision, travel, and life insurance.
  • Wellness Account: Empowering you to invest in your overall well-being and lifestyle.
  • Employee & Family Assistance Plan: Resources to support you and your loved ones.
  • Flexible Work Schedule: Balance your work and personal life.
  • Remote-First, In-Person Friendly: Options to work from home or at our local hub.
  • Learning & Development Budget: Invest in your long-term growth goals and skills.
  • Work from Home Budget: Equipping you with the tools and support for a seamless remote work experience.
  • Access to Cutting-Edge AI Tools: Work with the best AI tech stack in the industry.
  • Hands-On with LLMs: Enhance your expertise in leveraging large language models.
  • A Thriving Industry: Join the forefront of innovation in AI, shaping the future of technology.

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
partner marketinggo-to-market programsdemand generationsales enablementcampaign optimizationKPI definitionperformance frameworkstraining programsco-marketing initiativesdata insights
Soft skills
collaborativerelationship-focusedstrong communicationcreative storytellinginfluencingdata-drivenresults-oriented
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